Why We Buy by Paco Underhill. Chapters 12-16: See Me, Feel Me, Touch Me, BUY ME: The Dynamics of Shopping. General: What Shoppers Love. Touch Internet & Catalogs?? Mirrors Discovery Talking Recognition Bargains. General: What Shoppers Hate . Too Many Mirrors Lines
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See Me, Feel Me, Touch Me, BUY ME:The Dynamics of Shopping
“the single most important factor in determining a shopper’s opinion of the service is waiting time.”