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The Future of RURAL TOURISM. Odin Brudie DCED Office of Economic Development Alaska Village Initiatives Rural Small Business Conference. Anchorage February 18, 2004. The Future of RURAL TOURISM. The Future of RURAL TOURISM. Fall/Winter 2002-2003 252,600 total arrivals

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The Future ofRURAL TOURISM

Odin Brudie

DCED Office ofEconomic Development

Alaska Village Initiatives Rural Small Business Conference

Anchorage

February 18, 2004


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The Future ofRURAL TOURISM


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The Future ofRURAL TOURISM

  • Fall/Winter 2002-2003

  • 252,600 total arrivals

  • 34% Visitors 66% Alaska residents

  • “Business Only” (44%) most common purpose

  • followed by “Visiting Friends and Relatives” (25%)


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The Future ofRURAL TOURISM

  • Summer 2003

  • 1,785,200 total travelers

  • 73% Visitors

  • 75% Visiting for Vacation/Pleasure


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The Future ofRURAL TOURISM

Tourism & Travel Sales in Alaska


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The Future ofRURAL TOURISM

Future of Rural Tourism - diverse opportunities

  • Public Lands

  • Private Land

  • Geotourism

  • Adventure Travel

  • Resident Travel


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The Future ofRURAL TOURISM

  • Public Land

  • Land Managers

  • Synergies


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The Future ofRURAL TOURISM


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The Future ofRURAL TOURISM

Private Land

  • Shareholders

  • Partners


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The Future ofRURAL TOURISM


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The Future ofRURAL TOURISM

Most tourism activities are based on resources held in common


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The Future ofRURAL TOURISM

ADVENTURE TRAVEL

soft to extreme


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The Future ofRURAL TOURISM

RESIDENT MARKET

Alaskans Travel Too


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The Future ofRURAL TOURISM

ASSESSMENT

  • Stakeholders

  • Consultation

  • SEASONS

  • target yours

  • target theirs

  • predictable


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The Future ofRURAL TOURISM

Bundle


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The Future ofRURAL TOURISM

EVENTS


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The Future ofRURAL TOURISM

Package the Experience


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The Future ofRURAL TOURISM

Community Support & Participation


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Southeast Alaska Trail System (SEAtrails):A Regional Community-Led Partnership

THE RESOURCE


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The Future ofRURAL TOURISM

Anaktuvek Pass Tours - Arctic Circle Tours


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The Future ofRURAL TOURISM

CULTURE CAMP


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AlaskaHost Program

Introduction

This customer service training program was designed to assist communities and businesses in putting the best foot forward, by training workers and setting standards of professionalism in the visitor industry.


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The Future ofRURAL TOURISM

Odin Brudie

DCED Office ofEconomic Development

Alaska Village Initiatives Rural Small Business Conference

Anchorage

February 18, 2004


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