The future of global tourism
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The Future of Global Tourism. The environment today Vulnerability Resilience Reclamation. Travel Today. Demand - Change in consumer behavior Travel Supply – Competition. Issues of Concern. Security Top priority of travelers today Safety Health Crime. Issues of Concern.

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Presentation Transcript
The future of global tourism l.jpg
The Future of Global Tourism

The environment today

Vulnerability

Resilience

Reclamation


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Travel Today

  • Demand - Change in consumer behavior

    • Travel

  • Supply – Competition


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Issues of Concern

  • Security

    • Top priority of travelers today

  • Safety

    • Health

    • Crime


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Issues of Concern

  • Facilitation

    • Visa requirements

    • Administrative guidelines

    • Departure tax

  • Eco-tourism

    • The fastest growing segment of the industry


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Issues of Concern

  • Currency exchange

    • Requirement for exchange

  • Culture

    • Culture vs. commondization

  • Technological advances

    • The internet


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Tourism Planning for the Future

  • Collaboration between public and private sector

  • Regional collaboration

  • Marketing

  • Sustainability


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How do we Compete?

  • Formulation of strategies designed to take advantage of the forces driving change in the environment

    • The new tourist

    • Luring the “ideal” visitor

  • The co-alignment principle

    • Analysis of the destination strongest appeal

    • Strategic choice


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Strategic Choice

  • Competitive methods

    • Core competencies

    • Adding value

    • Forces driving change


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The Co-Alignment Principle

  • The Co-Alignment Principle

  • Destination

  • Performance

  • Destination Structure

  • Environmental Events

  • Strategy Choice/

  • Competitive Methods



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