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Targeted Banner Advertising

Orbit Interactive's Targeted Banner Advertising solutions are designed to target your audience at the local level. We offer Search Engine Optimization, Social Content Management, Pay Per Click, Website Development, Reputation Management, and Local listings solution.

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Targeted Banner Advertising

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  1. Product Suite • Targeted Banner Advertising • Orbit Interactive’s Targeting Display solutions are designed specifically to target your audience at the local level. • Search Engine Optimization • The process of getting traffic from the “organic” (non-paid) search results page on search engines such as Google, Yahoo, and Bing. • Social Content Management • Orbit Interactive will help you create a powerful social media management program for your business configures your accounts on the world’s top social networking sites.

  2. Product Suite 4. Pay Per Click • Have your ad for your product or service appear on the first page of a search engine when people look up specific keywords associated with your business. • Website Development • Your website can be the first impression people have of you and your business. Our team will design a website that will set your business apart from your competitors. • Reputation Management • Our reputation management solution allows you to see what people are saying about your brand across the internet. • Local listings solution will allow you to edit your business’ information for over 70 directories, all from one place! Consistent branding is key for local business.

  3. Cumulus Digital Solutions • C-Target: Customized Audience Ad Campaigns

  4. C-Target Customized Audience Ad Campaigns Desktop: 728x90 px Desktop: 300x250 px Native: 627x627 px Mobile: 320x50 px

  5. Partner Website Examples Target an audience across 99% of ALL ad servable sites and mobile apps. Access to over 84+ billion daily ad impressions across 2.2 Billion URLs. The C-Target can deliver a digital presence across the internet by integrating your clients message across leading content providers, big and small.

  6. C-Target Device Targeting C-Target can deliver your advertising across multiple devices. Campaigns across multiple devices have the ability to reach a larger audience. • Desktop • Tablets • Browsers & Apps • Smart TV’s • Smart Phones

  7. Banner Targeting Capabilities • Pre-Roll Video • Mobile/App Pre-Roll Video • Third-Party Data • Language Browser Targeting • Browser Targeting • ISP Targeting • Native Advertising • IP Targeting • Geo-Targeting • Geo-Fencing • Waze App Targeting • Contextual Targeting • Contextual Keyword Targeting • Behavioral Targeting • Channel Targeting • Facebook Targeting • Instagram Targeting • Twitter Targeting

  8. Banner Retargeting Capabilities • Site Retargeting • Facebook Newsfeed Retargeting • Facebook Retargeting • Native Search Retargeting • Pre-Roll Retargeting • Geofence Retargeting • In-Banner Video Retargeting • Twitter Retargeting • Database Retargeting • Dynamic Retargeting

  9. Geotargeting • Critical for local campaigns • ZIP code targeting • DMA targeting

  10. Geofence Targeting • Geo-fencingis a virtual perimeter around a real-world geographic location • Geo-fences can precisely target customers of your competitors • Mobile app and mobile website targeting • Geo-fence retargeting • Geo-fence offline conversion tracking

  11. Contextual Targeting • Contextual ads target articles that your consumers are reading regardless of the website. • Advertisers can develop customized keyword target lists • Place your ad next to relevant content • 50% increase in recall

  12. Native Advertising • Targeting Capabilities: • Search Retargeting • Interests • Age • Demo

  13. Site Retargeting • Site retargeting helps you recapture the interest of potential customers after they leave your website. • Research shows that site retargetingcan improve click-through rates by up to 400%.

  14. Cumulus Digital Solutions C-Services: Digital, Mobile& Social Enhancements

  15. Live Chat Qualify, Track & Report Leads • You receive a summery of all the conversations and leads when the chat session ends. • You are only charged for qualified leads • Your leads never expire Greet Your Customers 24/7 • Our team of experts will be on call 24/7 to help you generate more leads • Collect contact and other information allowing you to follow up on every lead.

  16. Pay Per Click

  17. Search Engine Marketing (PPC) • Search Engine Marketing (SEM), or Pay Per Click (PPC), is online advertising which an ad for your product or service appears on the first page of search engines when people search keywords that are associated with your business. • Top 5 positions receive 80% of all clicks • Target people that are ready to buy • Very trackable • Immediate results

  18. PPC Competitive Information *(Not all campaigns are always available for viewing)

  19. PPC Competitive Information *(Not all campaigns are always available for viewing)

  20. Search Engine Optimization

  21. What is SEO? Target Keywords • Search Engine Optimization (SEO) is online advertising for your website! • Popular search engines like Google & Bing have a set of guidelines, features, and functionalities they require from websites in order for them to rank against competitor websites. • Our team of SEO analysts have the tools to improve website search ranking through the use of best practice web techniques. Search Engine Paid Search Ads NOT SEO *(Not all campaigns are always available for viewing)

  22. SEO Competitive Intel *(Not all campaigns are always available for viewing)

  23. Social Content

  24. What Channels Does Your Business Need? • Facebook • If you are looking to reach a large audience, the place to start is Facebook. Facebook offers targeted ads to help boost awareness for your business. • Instagram • If you are a business that would benefit from showcasing engaging photos to drive sales, Instagram might be perfect for you. • Pinterest • If your business is a boutique, grocery, hospitality, technology, non-profit, or anything similar, then Pinterest could be a great choice for you. • LinkedIn • Having an active LinkedIn presence can be very beneficial for businesses that find value in referrals. • Twitter • Twitter can be very beneficial for your digital presence and help you consistently drive traffic to your website.

  25. Reputation Management

  26. Manage Every Aspect of Your Reputation • Gather online reviews with Review Generation • Reviews are essential for online success, but generating and managing them is hard work. Offer businesses a tool that does the heavy lifting for them. • Solicit Feedback from customers, control which reviews go public and which stay private, and spread positive reviews over social media. • Help business strengthen their online presence. • Monitor reviews for dozens of verticals. • Give businesses a competitive edge. • Have we mentioned mentions? • On top of reviews, Reputation Management finds mentions from news sites, blogs and social networks so businesses get the full picture of what people are saying.

  27. Reputation Management Pricing Packages • Your listings are instantly synced to over 40 sites and distributed up to 300 sites! • A suite of online tools to help you monitor and manage your listings, reviews, and social activity all in one place. • Mobile friendly responsive Business Center to manage all online activity. The Toolkit is the best solution for the individual who has more time and likes to take control of all aspects of their digital marketing and online presence. It provides you with an all-in-one suite of tools to help you monitor and manage reviews, listings, and social conversations online.

  28. Website Development

  29. Responsive Website A website design project begins with building an understanding of your business and goals. This is how we ensure your online presence is an accurate representation of you and your business. Your website is the essence of your branding and is made so that it appeals to your target audience and brings them closer to the decision to become a customer.

  30. Responsive Website We create responsive websites that look great and convert leads on desktops, tablets, and mobile devices. Our creative team will design a website that helps your business and brand come to life! • Help Educate Visitors • Converts Visitors Into Customers • Help Drive Sales • Landing pages • WordPress No matter how engaging your content, the majority of your followers will never see what you share on social media. Orbit Interactive will amplify every post to ensure your customers see important posts from your business.

  31. Reporting

  32. Dashboard

  33. Dashboard

  34. SEO Ranking Report

  35. NEXT STEPS

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