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Computer.org Banner Advertising. Sandy Brown Millennium Media Sales Meeting 13 Sept 2010. Banner Sizes and Prices. We offer three sizes: 728x90 Leaderboard - $35 gross 300x250 Rectangle - $24 gross 160x600 Skyscraper - $30 gross

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Computer org banner advertising

Computer.org Banner Advertising

Sandy Brown

Millennium Media Sales Meeting

13 Sept 2010


Banner sizes and prices
Banner Sizes and Prices

  • We offer three sizes:

    • 728x90 Leaderboard - $35 gross

    • 300x250 Rectangle - $24 gross

    • 160x600 Skyscraper - $30 gross

  • We may want to have possible price change discussion after presentation


Banner locations
Banner Locations

  • Banners are located throughout the site

  • Only option is Run of Site

  • Most impressions are in the Digital Library

  • Too many pages to point out one by one

  • The following guide will help you!

    • Using Home Page Tabs on Computer.org home page, you will see banner placement on main pages


Home page two 300x250 at bottom
Home PageTwo 300x250 at bottom







Individual magazine and transactions home pages
Individual Magazine and Transactions Home Pages

  • Each magazine and transaction has a home page with one 160x600 banner

  • We have 14 magazine home pages and 13 transactions home pages


Letters home page one 160x600
Letters Home PageOne 160x600


Pubs blog one 160x600
Pubs BlogOne 160x600


Publications tab no banners
Publications Tab – No Banners

  • The following links off the Publications Tab have no banners:

    • Computing Now – except the Book Reviews page which has one 160x600

    • CS Press

  • I will be working with IT and the area owners to make sure we get banners on at least some of these pages

  • The Conference Publications link goes to the Digital Library




Conferences tab no banners
Conferences Tab – No Banners

  • The following links off the Conferences Tab have no banners:

    • Conferences Home

    • Conference Calendar

    • Conference Organizer Resources

  • I will be working with IT and the area owners to make sure we get banners on at least some of these pages

  • The Conference Publications link goes to the Digital Library

  • The Search IEEE Conferences link goes to IEEE.org



Digital library home page top of page leaderboard 728x90 and one 160x600
Digital Library Home PageTop of page – Leaderboard 728x90 and one 160x600


Digital library home page bottom of page one 300x250
Digital Library Home PageBottom of page – One 300x250





More on digital library
More on Digital Library

  • The majority of our page views come from the DL

  • Magazine Table of Contents (TOC) pages, and abstract pages have the same layout as the DL home page, with 3 banners – one of each size.

    • Added up, this is thousands of pages and page views

    • And each issue adds hundreds more


More on digital library1
More on Digital Library

  • Transactions TOC and abstract pages have just 160x600 on right

    • This was decided because magazines are more customer facing and because we accept print advertising in magazines

  • Conference Proceedings pages have the three banners



Build your career home page two 300x250 at bottom
Build Your Career Home PageTwo 300x250 at bottom


Career watch page top of page leaderboard 728x90 and one 160x600
Career Watch Page Top of page – Leaderboard 728x90 and one 160x600


Career watch page bottom of page one 300x250
Career Watch PageBottom of page – One 300x250


Jobs board home page top of page leaderboard 728x90 and one 160x600
Jobs Board Home Page Top of page – Leaderboard 728x90 and one 160x600


Jobs board home page bottom of page one 728x90
Jobs Board Home PageBottom of page – One 728x90


Career news page leaderboard 728x90 and one 160x600
Career News PageLeaderboard 728x90 and one 160x600


Tutorials page one 160x600
Tutorials PageOne 160x600


Free articles page one 160x600
Free Articles PageOne 160x600


Special offers page leaderboard 728x90 and one 160x600
Special Offers PageLeaderboard 728x90 and one 160x600



E learning campus home page two 300x250 at bottom
e-Learning Campus Home PageTwo 300x250 at bottom


Course catalog page two 300x250 at bottom
Course Catalog PageTwo 300x250 at bottom


Online books page two 300x250 at bottom
Online Books PageTwo 300x250 at bottom


Certification page two 300x250 at bottom
Certification PageTwo 300x250 at bottom


E learning campus tab no banners
e-Learning Campus Tab – No Banners

  • The following links off the e-Learning Tab have no banners:

    • Safari Books Online

    • Books 24x7

  • I will be working with IT and the area owners to make sure we get banners on at least some of these pages



About certification page one 300x250 at bottom
About Certification PageOne 300x250 at bottom


Csda home page one 300x250 on right
CSDA Home PageOne 300x250 on right


Csdp home page one 300x250 on right
CSDP Home PageOne 300x250 on right


Certification training tab no banners
Certification & Training Tab – No Banners

  • The following links off the Certification & Training tab have no banners:

    • Success Stories

    • Certification News

    • About SWEBOK

  • I will be working with IT and the area owners to make sure we get banners on at least some of these pages




Technical activities home page one 728x90 at bottom
Technical Activities Home PageOne 728x90 at bottom


Communities tab no banners
Communities Tab – No Banners

  • Most pages in this section are volunteer facing so they do not have banners

    • Chapter Activities

    • Educational Activities

    • Professional Activities

    • Publications Board

    • Boards & Committees

    • Volunteer Resource Center

    • Student Activities

    • Awards

    • Get Involved

    • Women in Computing


Cs store and join
CS Store and Join

  • It was decided the CS Store and Join pages would have no advertising


Overall statistics computer org
Overall StatisticsComputer.org

  • 2008 Averages (per month)

    • 1.6M Page Views

    • 888K Unique Visitors

  • 2009 Averages (per month)

    • 1.8M Page Views

    • 870K Unique Visitors

  • 2010 Averages (per month Jan-Aug)

    • 1.9 M Page Views

    • 893K Uniques


Summary
Summary

  • Banners are located throughout the site, but DL by far has the most usage

  • Need to update Home Page Tab usage through August

  • Pricing discussion?

  • Questions?


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