Library services in the flow the network reconfigures everything
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Library services in the flow: the network reconfigures everything. Lorcan Dempsey Wyoming Library Association Cheyenne, September 13. Network user environment. institutional operating environment. Part 1 : Network use environment Part 2 : Operational environment

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Library services in the flow: the network reconfigures everything

Lorcan Dempsey

Wyoming Library Association

Cheyenne, September 13


Network user

environment

institutional

operating

environment


Part 1: Network use environment

Part 2: Operational environment

Part 3: Discovery and disclosure. The example of the catalog


Part 1:

The network use environment


Getting

things

done

Workflow


Brand is the

new real estate


The rich get

richer


Discovery

happens

elsewhere


Some findings


e-mail

Search

Browse/ purchase items

Browsed / purchase books

IM

Online banking

Read a blog

Online question service

Used chat rooms

Search/borrow from library site

Read e-books

Dating site

Social networking

Social media

Created Web page/site

Contributed other's site

Blogged or online diary/journal

Business-related social networking

What We Do Online

Browsing

93%

85%

77%

56%

51%

Interacting

58%

45%

40%

21%

20%

15%

10%

Creating

28%

28%

20%

20%

17%

Total General Public

6%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%


The Wave – Social Spaces

Social Networking

Social Media


~18 months old

No FaceBook, MySpace

Library?


Libraries will need to plan for and build

services that fit new researcher work

habits, with an emphasis on the

flexibility and remixing of their content

and services. ….

… The findings

are that researchers are adopting social

network technologies very fast and so

far they have done so on their own: the

library has effectively been bypassed.

Researchers use of academic libraries and their services. Swan A and Brown S


University of Minnesota

http://www.lib.umn.edu/about/mellon/KM%20JStor%20Presentation.pps


Starting an information search

Only 2% of college students start their search at a library Web site.

Respondents were asked to indicate, from a list of 16 electronic resources, which they typically use to begin an information search.

Among total respondents, 84% of information searches begin with a search engine and 1% begin at a library Web site.

College Students


Trustworthiness of library sources vs. search engines

Over half (53%) of college students indicate a similar trust of search engines as with library resources.


Chris Beckett

http://www.scholinfo.com/presentations/2006/8/10/the-new-world-order-in-collection-development-the-commercial-perspective.html


Now: Federated access to multi-institutional holdings with support for personal collection-building and sharing


Some implications


Get in the flow

Then: the user built their

workflow around the library

Now: the library must build its service

around the user workflow


Compete for attention

Then: resources were scarce and attention

was abundant

Now: attention is scarce and resources

are abundant


Website > workflow

Then: people consumed information

resources

Now: people construct digital identities

online:

gather, create, share


Fragmentation = low gravitational pull


Increase the

impact of libraries

Reduce unnecessary

fragmentation and

redundancies

Put libraries

at the point of need

Make the network work

for libraries

Build the library

brand on the network

Create systemwide

efficiencies


Webscale …

A library experience which matches the experience of the web?


Comprehensive

Short path from

discovery to fulfilment

Traverse from

personal to global

Machine interface:

scale with use

Navigation

Adaptive

Recombinant


Part 2:

The library operational environment


Network level

workflow

Google, …

Personal

Workflow

RSS,

toolbars, ..

Institutional

Workflow

Portals,

CMS, IR, …

Integrated

local user

environment?

Library web

presence

Resource

sharing, …

library

Consumer environments

Management environment

Bought

Licensed

Faculty&

students

Digitized

Aggregations

Resource sharing


But …


Metasearch

Resolver

Catalog

Repositories …

Digital

Research&learning

outputs

Licensed

Print

ERM

Knowledgebase

Repositories …

ILS


User environment

Switch: delivery, routing, resolution

Management environment


mmmm….


  • Unified workflows across materials?

  • Move to the network/group level?

    • Then

      • Cataloging/resource sharing

      • Electronic journals

    • Now

      • ?? Repository

      • ?? Offsite storage

      • ?? ERM

      • ??

      • ??


Part 3:

From discovery to disclosure


  • Local Discovery Environments

  • Shared Discovery Environments

  • Syndicated Discovery Environments

  • Leveraged Discovery Environments

Require

disclosure

Remember: focus on catalog


Local Discovery environment

  • Some (not necessarily aligned) motivations

    • Make data work harder

    • Integrate access to locally managed resources

    • Escape from ILS limitations

  • NCSU

  • Rochester

  • SOLR

  • Worldcat 2.0

  • Primo

  • Encore …


Making data work harder: simple search followed by rich navigation and participation


Glancability


Some remarks

  • How does MARC data play with other data

    • Subjects, authors, ..

    • Historic investment in structure?

  • Duplicate cost?

  • Relationship to Metasearch?


Shared discovery environment

  • Increase impact

    • Create gravitational pull

    • Aggregate demand and supply

  • Reduce costs


Some comments

  • Integration of discovery to delivery becoming essential

  • A move to shared environments seems more likely with increased ability to ‘view’ different levels

  • Increased gravitational pull: greater use of collections

    • Growing evidence

  • Integration of materials?


Syndicated discovery experience

  • Syndicate data or service or links


RSS

Portlets

APIs, Protocol-based

Projects

Sakailibrary

Syndicating services

Not as rapid as one might expect?


Susan Hollar - Inside the Course at Michigan Diane Dallis - Inside the Course at Indiana

  • Sakaibrary:

    • Michigan

    • Indiana


Some remarks

  • Syndication of data now common among data providers

  • Routing issue for non-unique materials

    • Resolution

    • Worldcat

  • Libraries exposing licensed content holdings interesting

    • Google Scholar


  • Service disclosure less common

    • APIs

    • Web services

    • Portlets

    • HTML fragments – ‘search boxes’

    • Toolbars

    • Widgets, extensions, …


The Leveraged discovery experience

  • In some ways the most interesting

  • Use another discovery service to connect back to your resources

  • Compare to the situation with article databases and resolvers


Some remarks

  • Some of these are toy-like now, but indicate a direction

  • Increased capacity to ‘sense’ structure (microformats) will improve ability.


So ….

  • The library website is not the front door

    • We need to connect multiple discovery environments to library fulfilment options

    • We need to put library resources in users’ workflow

    • We need to place library resources in places which aggregate demand


So …

  • How to get to webscale

    • User environment

    • Management environment

  • A new balance between

    • Institutional development

    • Shared activities

  • How to most release value in research and learning lives of users


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