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Companion Apps

Sustaining and Supporting the Broadcast Television Model. Companion Apps. TV is still KING. Television Viewing Trends.

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Companion Apps

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  1. Sustaining and Supporting the Broadcast Television Model Companion Apps

  2. TV is still KING

  3. Television Viewing Trends Minor declines versus historical partially a result of no PVR playback included in the data. Due the changes within the meter methodology, we have to work with BBM Diary Data identify trends. The story is consistent – the younger demos tend to be lighter TV viewers.

  4. 77% of people who have watched TV and used the internet at the same time said they paid attention to both screens concurrently Canadians are using two screens simultaneously! * Based on those who responded “Yes” to “Watched TV/Used Internet at Same Time in Pst Week”

  5. Broadcasters are joining in on conversations ACCOUNTABLE BALANCE CUSTOMER FOCUSED INTEGRITY LOYALTY POSITIVE, CAN DO ATTITUDE TEAM PLAYER 6

  6. Global Video App Downloads Universal App released Launched in iTunes – on air and online support • Total of over 860,000 downloads so far Christmas 2010 – 2nd highest downloads since launch Featured in iTunes Store Christmas 2011 Source: iTunes Connect

  7. 15% of those accessing the app opened up the Survivor Companion Add-on last night

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