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ماتریس SWOT PowerPoint PPT Presentation


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ماتریس SWOT. :. SWOT چیست SWOT ابزاری کارآمد برای شناسایی شرایط محیطی و توانایی های درونی سازمان از طریق خلاصه سازی مولفه های درونی و برونی می باشد مهم ترین کاربرد آن در مدیریت استراتژیک است.

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ماتریس SWOT

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SWOT

:


  • SWOT

    SWOT



SWOT is a summary of

Strengths()

Weaknesses ()

Opportunities()

Threats()

SWOT

Internal

External


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


SWOT

ST

SO

WT

WO


    • SWOT

    • (Strategy Lines)


******** 1366 . . 1 10 .

:


:2/41

:2/63

O

W

S

T


4 :

O

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S

T


:swot


_ 1(S1):

  • 2(S2):

  • 3(S3):

  • 4(S4):

  • 5(S5):

SWOT


  • ()

    • 6(S6):

    • 7(S7):

    • 8(S8): R&D

    • 9(S9):

    • 10(S10) :


  • ()

    • 11(S11):

    • 12 (S12):


O

S

W

T


. 1 2 3 4 .

SWOT


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