Business crisis and continuity management bccm class session 20
This presentation is the property of its rightful owner.
Sponsored Links
1 / 6

Business Crisis and Continuity Management (BCCM) Class Session 20 PowerPoint PPT Presentation


  • 71 Views
  • Uploaded on
  • Presentation posted in: General

Business Crisis and Continuity Management (BCCM) Class Session 20. 20 - 1. Building Blocks of a Communication Strategy. Audience Goal Message Source. 20 - 2. Crisis in Organizations: Managing and Communicating in the Heat of Chaos. News Coverage Formula.

Download Presentation

Business Crisis and Continuity Management (BCCM) Class Session 20

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Business crisis and continuity management bccm class session 20

Business Crisis and Continuity Management (BCCM)Class Session 20

20 - 1


Building blocks of a communication strategy

Building Blocks of a Communication Strategy

  • Audience

  • Goal

  • Message

  • Source

20 - 2

Crisis in Organizations: Managing and Communicating in the Heat of Chaos


News coverage formula

News Coverage Formula

Event (i.e., corporate greed, selfishness, and/or irresponsibility) + Victim’s First-Person Accounts + Third-Party Critics = Conclusions

20 - 3

Opening a Credible Dialogue with Your Community


Seven management behaviors that solid crisis management strategies and plans must guard against

Seven management behaviors that solid crisis management strategies and plans must guard against

  • Denial

  • Victim confusion

  • Testosterosis

  • Arrogance

  • Search for the guilty

  • Fear of the Media

  • Management by whining around

20 - 4

BurgerMax Case Study


Definition community value

Definition – Community Value

A community value is a personal protective belief. It is about something that cannot be changes without the participation and permission of the community or the individuals directly involved.

20 - 5

BurgerMax Case Study


Community priorities

Community Priorities

  • Health and safety

  • Natural environment

  • Social environment

  • Cultural environment

  • Technical considerations

  • Financial considerations

  • Economic considerations

20 - 6

BurgerMax Case Study


  • Login