A New Model for Open Sharing Anne H. Margulies and Jon Paul Potts

1. A New Model for Open SharingAnne H. Margulies and Jon Paul Potts April 22, 2004 University of Notre Dame

2. Agenda Vision Implementation Impact

3. Vision Institutional Decision-Making • Fall 1999 — Faculty committee appointed • Fall 2000 — “OpenCourseWare” concept recommended to MIT President Charles M. Vest • April 2001 — MIT OCW announced in The New York Times

4. Vision Institutional Decision-Making “OpenCourseWare looks counterintuitive in a market-driven world. But it really is consistent with what I believe is the best about MIT. It is innovative. It expresses our belief in the way education can be advanced – by constantly widening access to information and by inspiring others to participate.” – Charles M. Vest,President of MIT

5. Vision Vision to Reality • June 2001 — Funding partnership with the William and Flora Hewlett Foundation, and the Andrew W. Mellon Foundation • September 2002 — MIT OCW Pilot site opened to the public • 50 courses from 23 academic disciplines • September 2003 — MIT OCW officially launched • 500 courses from all five MIT schools and 33 academic disciplines • April 2004 — 200 additional courses, bringing total to 701

6. VisionWhat Is MIT OCW? MIT OpenCourseWare IS NOT: MIT OpenCourseWare IS: • An MIT education • Intended to represent or replace the interactive classroom environment • A distance education initiative • A Web-based publication of virtually all MIT course content • Open and available to the world • A permanent MIT activity

7. VisionWhy Is MIT Doing This? • Furthers MIT’s fundamental mission • Embraces faculty values • Teaching • Sharing best practices with the greater community • Contributing to their discipline • Counters the privatization of knowledge and champions the movement toward greater openness

8. VisionDual Mission • Provide free access to MIT course materials for educators and learners • Create a model other universities may use to publish their own course materials

9. 701 Courses Phase III Steady State Phase I Pilot Phase II Expansion 2002 2003 2004 2005 2006 2007 2008 Courses Publication Evaluation Outreach • 50 500 900 1250 1550 1800 1800 • Design pub process • Implement technologystrategy • Develop IP strategy • Implement dept.liaison program • Develop evaluationstrategy • Conduct baselineevaluation • Partner with Universia(translation affiliate) • Inventory content and improve quality • Enhance site features and functions • Add video materials • Plot new content capture tactics • Implement reporting strategy • Conduct annual evaluations and focused studies • Facilitate other opencoursewares • Partner with translation/distribution affiliates • Build awareness • Foster learning communities • Each year: • Add new courses: ~100 • Revise existing: ~ 275 • Archive old: ~ 100 • Conduct annual evaluations and studies • Collaborate with consortium members VisionWhere We Are

10. Implementation

11. ImplementationPublishing 500 Courses Site Highlights 4Syllabus 4Course Calendar 4Lecture Notes 4Assignments 4Exams 4Problem/Solution Sets 4Labs and Projects 4Simulations 4Tools and Tutorials 4Video Lectures

12. ImplementationDepth and Breadth

13. ImplementationPublication Process Managing a Course Through the MIT OCW Process • Plan • Transcribe, convert materials • Identify IP • Design layout • Publish • Test site • Final QA • Facultysignoff • Stage for publish • Support • Edit/add • Respond to inquiries • Troubleshoot Recruit faculty and courses • Build • Input content • Add metadata • Scrub content • Clear IP • Initial QA MIT OCW = Snapshot of Completed Course

14. ImplementationTechnology MIT Facilities Publishing Environment Origin Server Search, Feedback Content Distribution Network (Akamai) Thousands of servers around the world deliver MIT OCW course materials

15. Impact

16. ImpactAccess Data MIT OCW Weekly Visits, October 1, 2003 to April 17, 2004

17. Where We Are Access Data Site Traffic Overview

18. ImpactAccess Data March 2004

19. Impact Access Data • Self-learners are 52% of visitors • 5774 daily visits • 60% of North American visitors are self-learners • Students are 31% of visitors • 3442 daily visits • Educators are 13% of visitors • 1443 daily visits • 55% of educators teach at 4-year colleges or the equivalent • 49% have less than 5 years teaching experience • Almost 70% of users have a bachelors degree or higher

20. Impact Use Data Educators Students Self-learners 5.7% response rate on 21,500 surveys

21. 92% of visitors satisfied with quality of the course materials 95% said they would return to the MIT OCW Web site for future use 99% said MIT OCW will have an “extremely positive” or “moderately positive” impact on education around the globe (83% “extremely positive”) Over 47% of educators have reused MIT OCW materials (or plan to); 41% may reuse materials in the future 76% of educators agree that MIT OCW will impact their future teaching practices Impact Impact Data

22. 15,000 emails to ocw@mit.edu Majority (60+ percent) are grateful or congratulatory Other inquiries How to register Technical questions Inquiries from other educators Vendors Negative responses (less than 3 percent) 21,000 users self-subscribed to monthly email newsletter Impact Feedback Data

23. Over half of MIT faculty have participated so far Most MIT faculty are satisfied with process and with helpfulness of staff* Process not overly burdensome: 42% spent <5 hours preparing materials for publication, 33% 5 – 10 hours* Impact MIT Use Data • 32% of MIT faculty report using MIT OCW to advise students, do research, and (most often) prepare to teach* • Dramatic spike in internal MIT traffic during February registration period suggests MIT students use MIT OCW as aid in course selection * Source: MIT Faculty Survey, 13.5% responseon 950 surveys MIT.EDU WEEKLY VISITS

24. Impact Benefits for MIT • Institute-level benefits • Advances MIT’s institutional mission: “To advance knowledge and educate students in science, technology, and other areas of scholarship that will best serve the nation and the world in the 21st century” • Enhances MIT’s image around the world • Generates community pride (alumni) • Stimulates collaboration among faculty • Department-level benefits • Showcases individual departments and their curricula • Enhances faculty and student recruitments efforts • Accelerates adoption of the Web

25. Other OCWs are beginning to appear Some using MIT materials, some using the format, some using the idea ImpactEmerging “opencoursewares”

26. 50 courses in Spanish and Portuguese site through Universia.net partnership Individual courses in 10 languages ImpactTranslations

27. C E R T I F I E D ……………………… Business SolutionsPartner ImpactRecognition MIT faculty’s vision, and MIT OCW implementation have been recognized. October 21, 2003 MassachusettsInteractiveMedia Council honors MIT OCW for: • Design • User Experience January 29, 2003 The Kyoto (Japan)Digital ArchivesProject recognizesMIT OCW for: Vision Content October 15, 2003 Sapient receives“Microsoft Internet BusinessSolutionof the Year”award for: • MIT OCW Technology December 22, 2003 MIT OCW/ Sapientpartnership recognized byComputerworld Honors Programfor: • Vision • Technology April 20, 2004 MIT OCW recognized bythe Webby Awards for: • Vision • User Experience November 10, 2003 MIT OCW/ Sapient partnership recognized with “InfoWorld 100” award for • MIT OCW Technology

28. ImpactWhat Does It Mean? • Continues to be tremendous excitement • The vision is achievable • The impact of MIT OCW will be significant

29. ImpactWhat Is An “opencourseware”? • Course materials created by faculty (and sometimes other colleagues or students) to support teaching and learning • Offers materials free-of-charge and is universally accessible via the Web • Materials represent a substantially complete set of materials used in the course (minimum of syllabus, course calendar, and lecture notes or equivalent) • Is intellectual property-cleared • Permits use, reuse, adaptation (derivative works), and redistribution of the materials by others

30. Thank You! Visit MIT OpenCourseWare online at http://ocw.mit.edu Visit the “Opencourseware How To” site on the Web at http://ocw.mit.edu/OcwWeb/HowTo/index.htm