Branding campaign
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Branding Campaign. Play TV Spot. Full page ad. Quarter page ads. Strip ad - 6 x 4. New York Times insert. Direct Mail. Pocket Folder. Email signature. Sales flyer. Email Blast. Segmented email. Banner Ads. 728 x 90. 300 x 250. Booth art. Facebook page. Facebook contest page.

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Branding Campaign

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Branding campaign

Branding Campaign


Play tv spot

Play TV Spot


Full page ad

Full page ad


Quarter page ads

Quarter page ads


Strip ad 6 x 4

Strip ad - 6 x 4


New york times insert

New York Times insert


Direct mail

Direct Mail


Pocket folder

Pocket Folder


Email signature

Email signature


Sales flyer

Sales flyer


Email blast

Email Blast


Segmented email

Segmented email


Banner ads

Banner Ads

728 x 90

300 x 250


Booth art

Booth art


Facebook page

Facebook page


Facebook contest page

Facebook contest page


Mixpo ad

Mixpo ad


Hms branding campaign results

HMS Branding Campaign Results

Print

Direct Mail

Online Video

Yahoo!

Chron.com

Facebook Ad

March 2011

Channel

Campaign Details/

Results

20

21

22

23

24

25

26

Zones (4)

Star

Star

C&S

3,162,000 Impressions,

36.2% reach

8,290 pieces delivered to small/medium business owners

Mixpo Spot654,854 Impressions, 4656 Views, 74 Clicks, 453 Interactions

135,551 Impressions 85 Clicks

No data. Non-guaranteed space.

2,817,134 Impressions 528 Clicks


Hms branding campaign results1

HMS Branding Campaign Results

Print

Online Video

Yahoo!

Chron.com

Facebook Ad

March 2011

Channel

Campaign Details/

Results

27

28

29

30

31

1

2

Biz, Star,Good Life

InMotion,Zone (1)

InMotion

Main

4,454,205 Impressions,

41% reach

Mixpo Spot 1,164,518 Impressions, 11,065 Views, 213 Clicks, 1,645 Interactions

125,706 Impressions 69 Clicks

No data. Non-guaranteed space.

2,859,976 Impressions 423 Clicks


Hms branding campaign results2

HMS Branding Campaign Results

Print

Insert

Online Video

Yahoo!

Chron.com

Facebook Ad

April 2011

Channel

Campaign Details/

Results

3

4

5

6

7

8

9

Weather, InMotion

InMotion,Zones (6)

Main, Biz

Main, C&S

Main

Weather

7,100,916 Impressions,

41% reach

NYT insert to Houston-area subscribers and single copy 13,000

Mixpo Spot1,406,830 Impressions, 14,536 Views, 199 Clicks, 1,307 Interactions

115,471 Impressions 75 Clicks

No data. Non-guaranteed space.

2,998,327 Impressions 478 Clicks


Hms branding campaign results3

HMS Branding Campaign Results

Print

Email Blast

Online Video

Yahoo!

Chron.com

Facebook Ad

April 2011

Channel

Campaign Details/

Results

10

11

12

13

14

15

16

InMotion,Zones (2)

InMotion

Main

Biz

Weather

Biz

4,568,525 Impressions,

39.7% reach

Delivered to 251,000

Facebook page 100 Likes

Mixpo Spot126,249 Impressions, 1,315 Views, 33 Clicks, 110 Interactions

73,279 Impressions 35 Clicks

No data. Non-guaranteed space.

2,080,653 Impressions 335 Clicks


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