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E-Certified

JasminFlorian
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E-Certified

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    1. E-Certified.com Business Plan

    2. 2 Mission Statement To establish and provide an Internet based service for certifying global e-commerce transactions through third party verification. Through implementation as an Application Service Provider (ASP) to any one that has access to the internet or fax machine.

    3. 3 Mission Objectives A total solution for e-commerce certification system Friendly client user-interface via web-browser through E-Certified.com web-site Data encryption for maximum confidentiality Certification and notification of e-mail, electronic document and fax transmission

    4. 4 Mission Objectives Design to meet over one million simultaneous hits Large database capacity with volume exceeding tera-bytes of certified e-mails, electronic documents and fax transmissions Distributed design to ensure system capacity growth Rapid deployment to meet the demand of the market

    5. 5 The Team Jerry Cairo - CEO Co-Inventor of Certified E-mail and Fax. Entrepreneur for the last 40 years in various fields Currently the Founder & President of a multi-national software development company

    6. 6 The Team Michael Cairo – COO President and founder of several IT based companies and in the IT industry for over 12 years. Management in the service industry as CFO & Director of Operations for over 10 years

    7. 7 The Team Matthew Cairo - Vice President Co-Inventor of Certified E-mail and Fax and holder of four Patents.

    8. 8 The Team David Lin – VP & CTO Over 18 years IT development & management expertise. Architect for Lucent's next-generation voice over Internet product lines. Design & Implement NPAC system (Number Portability Administration Center) which provides number portability for the entire telecom industry in United States & Canada.

    9. 9 The Team Noel Yuan – VP, Development 20 years in business development. Founded & Managed Acer Computer Int’l European and North American operations. Expertise include product development, project management and International IT operations

    10. 10 The Team Cheng Li –Director, Database Development Over 15 years experience in database design, implementation and operations. In-depth expertise in both Oracle & IBM UDB database systems. Managed a team of 12 DBAs and database developers for multi tera-byte projects.

    11. 11 The Team Fred Zhou –Director, Network Engineering Microsoft Certified Systems Engineer (MCSE) Cisco Certified Network Professional (CCNP) Expertise are TCP/IP & Internet infrastructure More than 10 years experience deploying Novell, Microsoft NT, Cisco, Bay Network, & 3COM networking products.

    12. 12 The Team Scott Liu – Director, Network Operations Microsoft Certified Systems Engineer (MCSE) More than 17 years experience in network administration and engineering Expertise are Novell, NT and Unix platforms More than 15 years experience in Nuclear Power Industry

    13. 13 The Team Rajesh Sajdeh & Alok Chadda – Directors Software Development More than 10 years experience in Analysis, Design, Development & Maintenance of systems & software Expertise in developing application software

    14. Reference www.merriam-webster.com 14 Service Description Certified cer*ti*fy (verb transitive) -fied; -fy*ing 1 : to attest authoritatively: as a : CONFIRM b : to present in formal communication c : to attest as being true or as represented or as meeting a standard 2 : to inform with certainty : ASSURE 3 : to guarantee (a personal check) as to signature and amount by so indicating on the face

    15. Reference www.merriam-webster.com 15 Service Description Certified (cont) CERTIFY means to testify to the truth or genuineness of something. CERTIFY usu. applies to a written statement, esp. one carrying a signature or seal ATTEST applies to oral or written testimony usu. from experts or witnesses Attested to the authenticity of the document WITNESS applies to the subscribing of one's own name to a document as evidence of its genuineness VOUCH applies to one who testifies as a competent authority or a reliable person

    16. Reference www.fedex.com 16 Market Summary Federal Express Daily delivered 1.9 million overnight packages daily in 1999 Cost with discounted pricing in US $7.50 Fastest delivery time Next day Overseas usually 2 days

    17. Reference www.ups.com 17 Market Summary UPS Daily delivers 1.8 million overnight letters & packages Daily delivers 12.4 million letters & packages Cost with discounted pricing in US approx $9.00 Fastest delivery time Next day Overseas usually 2 days

    18. Reference www.usps.com 18 Market Summary United States Postal Service Delivered over 268,000,000 certified letters in 1999 Daily delivers approx 734,246 certified letters No Proof of what is being delivered Only as dependable as any other Postal Service Cost is $1.40 plus regular postage for 3 to 5 day service Add $9.70 for Next day Service not available in all areas Return Receipt Fee is $1.25

    19. Reference www.aol.com 19 Market Summary E-mail 100 million US households on line as of October 1999 AOL members send 110 million e-mail messages daily 750 million e-mail messages sent daily 36% of the US is online as of March 1999

    20. Reference www.xerox.com 20 Market Summary Fax All companies have at least one fax machine Faxing has replaced USPS and Delivery services for document delivery at a double digit rate each of the last 15 years By 2005 the US will produce Twenty Trillion electronic and paper documents annually Today 90% of all documents are printed, by 2005 only 40% will be printed

    21. 21 Competition Presently we have no competition offering the services we propose. Our advantage is that we will offer upgraded and enhanced services that FEDEX, UPS, and the USPS currently provide forms of in a slower, more costly, and less efficient manner.

    22. 22 Competitive Advantage We will be able to provide an inexpensive, completely verifiable, traceable, efficient and instantaneous delivery of certified documents via E-mail or Fax. Our service will not only be able to certify the exact content but also the delivery(date,time,recipient) of any document or documents from any where world wide.

    23. 23 Market Opportunities Our service not only adds valuable features that do not exist in the market place but enhances services that already exist in multi million dollar industries and makes them better

    24. 24 Market Opportunities Enables instantaneous delivery as opposed to days Cuts the cost of delivery by more than 50% There are no weight or size restrictions Allows for complete verification of documents even if that feature is not needed

    25. 25 Market Opportunities This is world wide with no restricted areas Sender is notified immediately upon delivery, no tracking necessary Allows for very affordable electronic exchange to the business world Transaction history is available online in real time

    26. 26 Subscription Plan Two Levels of Subscription (Proposed) $19.95 Silver $49.95 Gold $99.95 Platinum $9.95 Per use fee All data stored and accessible by user for life of subscription Subscribers will be able to review data online in a read & print only format Application Program Interface available for large business to business subscribers

    27. 27 Goals & Objectives First-year goals 1st Year goal 200,000 subscribers Project .07% of US Population by end of 1st year Monthly revenue at 200,000 subscribers $3,990,000 Annual Revenue $47,880,000 based on $19.95 subscription plan

    28. 28 Goals & Objectives Second-year goals 2nd Year goal 500,000 subscribers Project .18% of US Population by end of 2nd year Monthly revenue at 500,000 subscribers $9,975,000 Annual Revenue $ 119,700,000 based on $19.95 subscription plan

    29. 29 Goals & Objectives Third-year goals 3rd Year goal 750,000 subscribers Project .27% of US Population by end of 3rd year Monthly revenue at 750,000 subscribers $14,962,500 Annual Revenue $179,550,000 based on $19.95 subscription plan

    30. 30 Goals & Objectives Fourth-year goals 4th Year goal 1,250,000 subscribers Project .45% of US Population by end of 4th year Monthly revenue at 1,250,000 subscribers $24,937,500 Annual Revenue $299,250,000 based on $19.95 subscription plan

    31. 31 Goals & Objectives Fifth-year goals 5th Year goal 1,500,000 subscribers Project .54% of US Population by end of 5th year Monthly revenue at 1,500,000 subscribers $29,925,000 Annual Revenue $359,100,000 based on $19.95 subscription plan

    32. 32 System Overview

    33. 33 Client Systems Supports all Web client platforms including Windows 95/98NT/2000, MAC and UNIX User/account security through login/password authentication

    34. 34 Client Systems Data security through RSA encryption, with users determining the strength of the encryption need (up to 128 bits) per transaction. Certify-able entities include e-mail, electronic documents of any format, and fax transmission.

    35. 35 Client Systems Multiple certify-able entities can be attached and certified as one e-package Notifications will be sent to the recipient of a certified e-package as soon as it’s uploaded by the sender

    36. 36 Client Systems Notification will be sent to the sender of a certified e-package as soon as it’s opened by the recipient. Sender will have option to cancel an unopened e-package.

    37. 37 Client System Process Flow

    38. 38 Client System Process Flow Step 1: Subscriber (sender) signs on to the system and uploads the e-package, specifies the recipient and encryption strength, then sends out the e-package. Step 2: A notification is sent out to the recipient notifying him that he has an e-package pending delivery Step 3: The recipient signs on to the system and retrieves the e-package

    39. 39 Client System Process Flow Step 4: A notification is sent to the sender of the e-package regarding the status Step 5: The sender has the option to cancel an e-package before it’s opened by the recipient.

    40. 40 E-Certification System - Web Server Farm

    41. 41 E-Certification System - Web Server Web-based user interface for all client functionalities Hardware - use robust UNIX/Linux based platform for greater capacity

    42. 42 E-Certification System - Web Server A distributed architecture for unlimited scalability Software - use industry’s best Web server platform

    43. 43 E-Certification System - Web Server Interface with E-certified.com network through high speed network connections such as HSSI (high speed serial interface), fast Ethernet or giga-bit Ethernet The system is designed to handle over one million simultaneous hits

    44. 44 System Components - Database Server Farm

    45. 45 System Components - Database Oracle 8.0i - industry leader in e-commerce database systems 64-bit application for fastest performance Built-in distributed architecture for maximum capacity and scalability

    46. 46 System Components - Database Hardware - use robust UNIX based platform for greater capacity Interface with E-Certified.com network through high speed network connections such as HSSI (high speed serial interface), fast Ethernet or giga-bit Ethernet

    47. 47 System Components - Database Virtually no limitation in database size- easily manageable in Tera-bytes range. A superb database base management tools Native data replication scheme for maximum data availability

    48. 48 Other System Components Application Manager - maintain all GUI-related functionalities. Only available to in-house system developers and analysts User/Account Manager - Responsible for creating, modifying and maintaining all user/account information

    49. 49 Other System Components Certification Engine - Responsible for certifying all e-packages in the system, including e-mail, electronic documents and fax transmissions Notification Engine - Handles all notification events to the end-users

    50. 50 Other System Components Routing Engine - Handles routing of information between different media such as e-mail and fax Fax Subsystem - Provide in-bound and out-bound faxing capacity for all users

    51. 51 Other System Components OCR Engine - Optical Character Recognition for determining routing information for the in-bound fax transmission

    52. 52 Implementation Requirements The implementation will be divided into Four divisions Hardware Software Development Network Center

    53. 53 Hardware Costing

    54. 54 Software Costing

    55. 55 Development Costing

    56. 56 Network Center Build Out

    57. 57 Implementation Cost Summary

    58. 58 Projected Returns

    59. 59 Business Concept Currently we own Four Patents from the US Patent office with a few patents pending. US Patent 5,566,230 US Patent 5,809,116 US Patent 5,815,555 US Patent 5,956,154 Copyright 1999 All information contained in this presentation is property of E-Certified.com which holds all rights and claims for concepts and property, intellectual or physical.

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