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Analyzing Rhetorical Aspects of Speeches: Cosby, Lincoln, McCullough

Explore the rhetorical aspects of speeches by Cosby, Lincoln, and McCullough, focusing on the speaker, occasion, audience, purpose, subject, and tone. Discover how each speaker aims to influence their audience and the strategies they use to ensure engagement. Apply this knowledge to analyze the rhetorical situation in a Freshman Orientation speech.

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Analyzing Rhetorical Aspects of Speeches: Cosby, Lincoln, McCullough

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  1. Rhetorical Considerations Honors Language and Composition 2013-2014

  2. You need to consider the following… • S Speaker • O Occasion • A Audience • P Purpose • S Subject • T Tone *Please pull out the graphic organizers for Cosby, Lincoln, and McCullough.

  3. How we will proceed… • Discuss the specifics • Answer “So what?” a. “How will I proceed knowing what I now know?” b. “How can I take advantage of these assumptions to make sure people listen?”

  4. Purpose: What do our speakers what their audiences to do/think/feel as a result of hearing their speeches? • Cosby: Cosby wants his audience to effect change in the black communities. • Lincoln: Lincoln wants his audience to unite and understand that slavery, from this day forward, will not be tolerated. • McCullough: McCullough wants his audience to make sure they are doing something for the right reason: Not a pat on the back or a trophy, but because they want to learn more about it. Be authentic.

  5. Speaker • What assumptions do people make about him? • Cosby, Lincoln, McCullough • “So What? “How can he take advantage of these assumptions to make sure people listen?” Focus: Cosby

  6. Audience • What about his audience? • What are their ages, genders, races, • What do they care about? • What do they like? • What do they dislike? • Cosby’s/Lincoln’s/McCullough’s audiences • “So What?” “How can those speakers take advantage of these assumptions to make sure people listen?” • Focus: Lincoln

  7. Occasion • The time and place of the piece; the context that prompted the writing. • Cosby’s/Lincoln’s/McCullough’s • “So what?” How can he take advantage of these assumptions to make sure people listen?” Focus: McCullough

  8. Subject and Tone • Subject: The general topic, content, idea in the text. • Subjects of Cosby’s/Lincoln’s/McCullough’s speeches? • Cosby: Lack of progress in the black community • Lincoln: Reconciliation and forward thinking • McCullough: Living life • Tone: How does each speaker feel about the subject? What attitude does he want to make sure to convey? • Cosby: Critical • Lincoln: Reverent, elegiac, impassioned, hopeful • McCullough: Critical, sincere, hopeful

  9. NOW, YOUR TURN. • Think about the Rhetorical Situation for the Freshman Orientation speech • On your graphic organizer…. • Discuss the specifics for SOAPSTone • Answer “So what?” a. “How will I proceed knowing what I now know?” b. “How can I take advantage of these assumptions to make sure people listen?”

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