The_Client_Funnel__High_Ticket_Sales_Funnels__1

1. How to Get Clients Online with Dallas McMillan Client Funnel - High Ticket Sales Funnel #1 http://digitalinfluence.com.au/the-client-funnel-high-ticket-sales-funnel-1 Video URL: https://www.youtube.com/edit?video_id=7FcYWJdu4pA See more High Ticket Sales Funnels http://howtogetclientsonline.com/      

2. Dallas  McMillan:   Hello.  Welcome  to  High  Ticket  Sales  Funnels  #1,  the  Client  Funnel.  My  name  is   Dallas  McMillan.  This  is  part  of  my  High  Ticket  Sales  training  for  coaches,   consultants,  and  professional  firms.  I  run  a  digital  marketing  agency  where  we  help   our  clients  to  attract  high-­‐value  clients  online  so  that  they  can  grow  high-­‐profitable,   scalable  businesses.  This  material  comes  from  My  High  Ticket  Sales  Funnels  for   Coaches  &  Consultants  eBook.  You  can  download  your  free  copy  by  clicking  the  link   below  or  by  Googling  High  Ticket  Sales  Funnels.     Today  I'm  going  to  share  with  you  the  three  top-­‐performing  high  ticket  sales   funnels,  which  are  the  client  funnel,  or  often  called  the  strategy  call  funnel,  the   webinar  funnel,  and  the  launch  funnel.  I'm  going  to  go  into  detail  on  the  first  one,   the  client  funnel.  All  these  funnels  have  the  potential  to  dramatically  grow  your   business.  It's  a  matter  of  choosing  the  right  funnel  for  the  right  application.     Let's  take  a  closer  look  at  the  client  funnel.  Now,  all  our  funnels  are  built  on  the   concept  that  people  need  to  go  through  a  sales  process  that  works  for  us  and  works   for  them.  As  a  business  we  have  people  we  suspect  will  be  good  clients  and  they   become  prospective  clients  as  they  express  interest  in  our  offer  or  business.  They   become  leads  as  they're  showing  interest  in  buying.  They  become  opportunities   when  they're  ready  to  buy.  They  become  customers  after  they  bought.  With  high-­‐ value  products  and  services  the  relationship  and  the  trust  you  build  with  them  is   critical  to  achieving  the  sale.  We  need  to  make  sure  that  we  replicate  that  process   of  know,  like,  and  trust  that  we're  familiar  with  with  our  offline  marketing  so  that   people  go  through  this  process  building  up  rapport,  getting  more  educated  about   your  product,  seeing  you  as  an  expert  and  authority  and  someone  who  can  help   them.  That  needs  to  happen  before  you  can  sell  high-­‐ticket  products  and  services   online.     In  the  client  sales  funnel  we  do  this  through  a  series  of  stages.  This  is  a  typical  client   funnel  that  we  build  for  a  client.  In  this  case  it's  an  example  of  one  of  mine.  This  is   my  Get  More  Clients  Lead  Generation  For  Professionals  book.  We  start  off  with   some  sort  of  ad.  We  send  them  to  a  landing  page  where  they  enter  their  name  and   email  address  to  go  to  a  thank  you  page  where  we  make  another  offer  hoping  to   apply  for  a  free  strategy  session  with  us.  Then,  they  apply  for  the  offer.  They  need   to  qualify  then  on  the  strategy  call  we're  able  to  make  an  offer  for  them  to  work   with  us,  if  there's  a  good  match.     Let's  take  a  look  in  closer  detail.  First  of  all,  we  need  to  have  some  sort  of  ad  or   promotion  that  gets  our  message  in  front  of  clients.  Now,  this  can  be  a  Facebook   ad.  It  could  be  an  email  from  yourself  or  from  your  partners.  It  might  even  be  print   media  or  something  you  give  out  at  a  workshop.  We  then  sound  them  to  a  landing   page,  and  the  offer  needs  to  be  something  that  is  immediately  consumable,  has   high  value,  and  is  immediately  actionable,  so  it  seems  like  a  quick  easy  win.  We   want  people  to  download  this  in  high  numbers.     On  the  landing  page  we  give  them  more  information  about  the  offer  and  we  invite   them  to  enter  their  name  and  email  address  to  download  their  free  copy.  After             The Client Funnel - High Ticket Sales Funnels #1 Page 2 of 3

3. they  click  submit  they  go  to  a  thank  you  page  where  we  say,  "Hey,  thanks  for   downloading  your  free  gift.  Here's  some  things  that  you  might  need  to  know  about   it.  Here's  some  ways  you  can  implement  it  in  your  business.  If  you're  serious  about   using  this  quickly  then  we  suggest  you  join  us  for  a  free  strategy  call.  You'll  need  to   apply  and  tell  us  some  details  about  your  situation  to  make  sure  we  can  help,  and  if   you're  a  good  match  we'll  give  you  a  free  coaching  or  consulting  strategy  call  where   we  help  you  work  out  your  problems,  how  to  solve  them,  and  see  whether  it  makes   sense  for  us  to  work  together."  Then,  on  the  application  form  they  fill  in  their   details,  things  that  are  relevant  to  how  you're  going  to  deliver  the  product  or   service,  make  sure  they're  the  right  kind  of  client  for  you,  so  things  like  business   size,  revenue,  the  tops  of  problems  they've  got,  what  their  goals  are.  Having  filled   out  that  form  we  take  them  through  to  a  strategy  clear  where  we  do  what  we  do   best,  we  help  them  with  our  coaching  or  consulting  services.  We  help  them  make  a   plan  and  show  them  how  we  can  get  them  to  where  they  want  to  go.  If  there's  a   good  match  we  can  then  involve  them  in  a  product  or  service,  or  sell  them  our   services.     The  benefits  of  the  client  funnel  is  that  its  the  simplest  to  design  and  build  of  the   funnels  I  cover  in  the  book.  It's  perfect  for  selling  high-­‐ticket  one-­‐to-­‐one  services,   especially  those  that  involve  a  proposal  or  some  sort  of  custom  solution,  and  I  help   you  understand  the  buyer  and  the  process  that  you  need  to  take  them  through   better.  Because  it's  very  hands  on  it  gives  you  more  exposure  to  your  client,  and   that  makes  you  better  at  selling  and  serving.  The  limitations  of  the  client  funnel  are   that  you're  always  selling  one-­‐to-­‐one.  This  means  it  can  be  labor  intensive  to  scale,   and  the  relatively  short  sales  cycle  means  it  can  limit  the  ticket  price.  People  don't   have  much  time  to  get  to  know  you  before  they're  talking  to  you  on  the  phone,  and   that  can  mean  there's  not  enough  trust  built  up  to  sell  really  high  ticket  products   and  services.     To  get  more  information  about  the  three  funnels,  including  the  client  funnel,   download  my  Guide  to  High  Ticket  Sales  Funnels  for  Coaches  &  Consultants.  You   can  download  it  free  by  clicking  the  link  below  or  by  Googling  it.  If  you're  ready  to   start  implementing  high-­‐ticket  sales  funnels  in  your  business,  you  can  book  a  free   strategy  call  with  me.  Go  to  influential.com.au/highticketsales  to  apply  for  your   free  high-­‐ticket  sales  strategy  call.  Great  talking  to  you.  I  look  forward  to  seeing  you   on  the  call,  and  see  you  in  the  next  video.           How  did  we  do?     If  you  rate  this  transcript  3  or  below,  this  agent  will  not  work  on  your   future  orders     The Client Funnel - High Ticket Sales Funnels #1 Page 3 of 3