Smart PhoneApple iPhone Group B
A smartphone is a mobile phone offering advanced capabilities, often with PC-like functionality. The iPhone is an Internet and multimedia enabled smart phone designed and marketed by Apple Inc. The iPhone functions as a camera phone which also includes text messaging and visual voicemail), a portable media player (equivalent to a video iPod), and an Internet client (with email, web browsing, and Wi-Fi connectivity) — using the phone's multi-touch screen to render a virtual keyboard in lieu of a physical keyboard.
Most devices considered smartphones today use an identifiable operating system. In terms of features, most smartphones support full featured email capabilities with the functionality of a complete personal organizer. Other functionality might include an additional interface such as a miniature qwerty keyboard, a touch screen or a D-pad, a built in camera, contact management, built-in navigation hardware and software, the ability to read business documents, media software for playing music, browsing photos and viewing video clips, internet browsers or even just secure access to company mail. Devices like this enable the merger of personal and professional lives. Smart phones like the iPhone make it very simple to malty task. Making taking care of business, personal lives and everything in between simpler all with touch of a button.
This is very important to customers and businesses because it keeps them connected to family, friends and business. -Example of this would be professionals with children may be needed by the kids at any time during the day -Doctors may be on call and be needed at anytime by patients in emergencies. -Truck drivers may be need to make a detour or an extra stop and need directions or get in contact with the main office or home.
Customers who would chose a company of capacities would be people of busy lives in needs of multiply tasking taking care of many tasks possibly at the same time