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Editorial development strategies

This editorial development overview provides strategies for improving impact factor, publishing more rapidly, and expanding journal opportunities beyond borders. It includes tips on increasing impact factor, speeding up publication, future-proofing journals, and expanding in China, India, and Brazil.

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Editorial development strategies

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  1. Editorial development strategies 5 Dec 2012

  2. Overview • Improving Impact Factor • Publishing more rapidly • Beyond our borders Kaufman Wills Fusting & Co

  3. Ways to increase impact factor • Publish (more!) review articles • Release high-impact articles early in year • Optimize rejection rate • Lower denominator • International contributions and board • (Hot) Topical issues • Generate industry standards or guidelines • Increase discoverability / indexing • Ensure right types of content is counted in cited items • Self-cite (reasonably) Kaufman Wills Fusting & Co

  4. Speeding up Publication • Complete manuscript submissions • Editorial Board rotation • Reviewer incentives | report cards • Reject without (external) review • XML up front • On schedule • Negotiations with publisher | printer | online vendor Kaufman Wills Fusting & Co

  5. Best practices • 24-48 hours to reviewer or rejected out of hand • 2-3 weeks to first decision • 3-6 weeks from acceptance to e-publication • 6-8 weeks from acceptance to print publication Kaufman Wills Fusting & Co

  6. Future-proof your journal Regular research Benefits Inform new or existing product development Secure reader loyalty Data-rich, evidence-based decision making • Email/online surveys • Focus groups (at meetings) • International • Younger market • Expert (phone) interviews Kaufman Wills Fusting & Co

  7. Why and how can China, India, and Brazil best shape your journal’s future and expand your opportunities? Kaufman Wills Fusting & Co

  8. Science and engineering articles National Science Foundation, National Center for Science and Engineering Statistics, and The Patent BoardTM, special tabulations (2011) from Thomson Reuters, SCI and SSCI, http://thomsonreuters.com/products_services/science Kaufman Wills Fusting & Co

  9. Science and engineering articles Science and Engineering Indicators: 2012 Digest l Arlington, VA (NSB 12-02) l January 2012, www.nsf.gov/statistics/digest12/outputs.cfm#1 Kaufman Wills Fusting & Co

  10. Growth of scientific publishing in Brazil

  11. Source Elsevier Scopus

  12. Research expenditures Annual rate of growth Kaufman-Wills Group, LLC

  13. STM Publishing Market by Revenue 2011 Revenue (P) 2011 Year on Year Growth (P) Source: Outsell’s Information Industry Database

  14. CHINA: Market Size • Chinese Ministry of Education: 8,791 Higher Education Institutes in 2009 • Ringgold Database: as of October 2011, 4,840 unique records for content on mainland China, 2,205 of which are parent-level. • National Science Foundation of China: 2,464 academic education and research institutions in China are registered and qualified to apply for central government research funding. • Project 211, 113 leading universities with around 70% of key government funding

  15. CHINA: Twelfth 5-year plan: culturemedia & publishing pillar industry • Seven emerging industries • Alternative energy – nuclear, wind, solar • Biotechnology – drugs and medical devices • Medical devices – Form 40-50 device companies, 10 new national technology R&D centers and labs, 50-80 new products • Pharmaceuticals – By 2015, more than 30 original medicines. • Establish 30-50 translational medical research centers • New-generation IT – broadband, internet security, networks • High-end equipment manufacturing – aerospace and telecom • Advanced materials – rare earths and high-end semiconductors • Clean energy vehicles • Energy conservation and environmental protection

  16. India: Higher education • Government to increase spending 30% • 1,000 institutions • 5 dozen new planned • 17 million students • 16% studying science • 8% of population has masters or doctorate • Higher than Japan, France, Germany, Brazil Kaufman-Wills Group, LLC

  17. India: Subscriber universe • Historically little access to international journals • Institutions collectively held print-only subscriptions to only 2,500 scholarly journals in total • Typical university subscribed to < 200 journals • Many smaller institutions subscribed to < 100 journals • Today, academic journals market is $175M • $70M (40%) for electronic journals • $105M (60%) for print+online/print-only subscriptions • Factors improving access to international journals • New institutions • Growth of consortia • $35M spend • OA journals • Factors in consortia formation • To enlarge knowledge resource base, comparable to other leading institutions around the globe • To hold down escalating cost of journals • To enable system-wide integrated resource sharing Kaufman-Wills Group, LLC

  18. Thank you Cara Kaufman Partner Kaufman Wills Fusting & Co 443 869 2432 cara.kaufman@kwfco.com Kaufman Wills Fusting & Co

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