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Competitive Strategies for Launching or Repositioning your Publication

Competitive Strategies for Launching or Repositioning your Publication. Alice O’Donnell Director of Journals The Association for Research in Vision and Ophthalmology (ARVO) 1801 Rockville Pike, Suite 400 Rockville, MD 20852-5622 USA +1.240.506-7860 alicebodonnell@gmail.com www.arvo.org.

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Competitive Strategies for Launching or Repositioning your Publication

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  1. Competitive Strategies for Launching or Repositioning your Publication Alice O’Donnell Director of Journals The Association for Research in Vision and Ophthalmology (ARVO)1801 Rockville Pike, Suite 400Rockville, MD 20852-5622 USA+1.240.506-7860 alicebodonnell@gmail.com www.arvo.org

  2. ARVO was founded in 1928 Membership just over 13,200 individuals, continues to grow. 42% of members reside in over 70 countries outside U.S. Membership is multidisciplinary and consists of both clinical and basic researchers. Approximately 44% MD/Ophthalmologists, 26% PhD's, and 30% Other, which includes optometrists, osteopaths, and veterinarians.

  3. 3 JournalsIOVS - 1962 (iovs.org)Journal of Vision -2001(journalofvision.org)Translational Vision Science & Technology – 2012 (tvstjournal.org)

  4. IOVS2,000 submissions annuallyPublishes 1,000 articles or 10,000 pages annuallyDropped print in 2009Went online-only in 2010

  5. Online Advertising New platform for hosting journal More options available Good uptake on TOC advertising Advertisers can run ads daily or weekly

  6. Other potential opportunities Create a mini-classified for services Create special advertising reports Special Issue support advertising

  7. Journal of Vision Still need to be creative New article types journalofvision.org

  8. tvstis a new journal that is: • published by ARVO • online-only and peer-reviewed • multidisciplinary and bridges the gap between basic research and clinical care in ophthalmology and visual science • Editor-in-chief • Marco Zarbin, MD, PhD, FARVO New Jersey Medical School • tvstjournal.org | arvo.org

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