1 / 10

Fashion Experiment: Challenging Norms at the Mall

This project involves exploring reactions to intentionally poorly dressed behavior at popular stores like Abercrombie and Fitch, Gilly Hicks, and Hollister. The study aims to analyze social responses and behaviors towards unconventional fashion choices to challenge preconceived notions. The presenter, Aly Mitchell, conducted observations at the Mall of America, engaging in peculiar behavior while dressed in mismatched attire. The controlled variable involved comparison with her usual stylish appearance. The experiment sought to elicit responses from store employees to test how appearance influences interactions.

ulla
Download Presentation

Fashion Experiment: Challenging Norms at the Mall

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Behavioral Project: SUPER NERD Presentation by: Aly Mitchell

  2. Abstract • My mother is always telling me how “poorly” I dress. But truth is I dress exactly the opposite as her…. In dark colors, with tight jeans, and with straight hair and occasionally dark makeup. My mom dresses in brighter colors will loose jeans and shirts, extremely curly hair and never any makeup at all. She hates that. So I decided to show her how badly I truly can dress if I tried hard enough. And surely… she wouldn’t complain any more.

  3. Hypothesis • I suspect that if I go to the mall dressed with such poor taste, and go into stores such as: Abercrombie and Fitch, Gilly Hicks, and Hollister I will get responses both verbally and physically about how poorly dressed I am. Because of how supposedly “nice” all of the clothes at those stores are the employees are snooty, and such other bad “behaviors/ responses”.

  4. Procedure There honestly wasn’t much to my project. I walked around the Mall of America being videotaped executing odd behavior and being extremely poorly dressed. I went into several stores with the objective to ask certain outlandish questions such as going into a phone store asking “I’m sorry to be a bother, but do you sell phones that shoot laser beams here?”

  5. Controlled Variable My controlled variable is basically me walking around with my normal clothes and outfits. (darkly dressed, tight jeans, makeup, nice shoes, and such others) and I walked around stores acting normal.

  6. What did I change? • What I changed was wearing Bermuda shorts, suspenders, a fedora hat, and a shirt (buttoned all the way up) and tucked in. I also wore high-rise socks and really dirty converse shoes. I also acted a bit differently. I went around walking a bit differently (not consistently) I also had some uhm… odd experiences of my own…

  7. Data

More Related