1 / 13

Online Shopping Trends in Kuwait

The online shopping trend has caught up in Kuwait and all around the world with initiators like Amazon and Ubuy are focusing on improving the economies of scale and diversifying revenue generation through e-commerce channels. The development of the latest technological innovations in the online platforms has made it a much sought after option for people to get their dream products.

ubuykuwait
Download Presentation

Online Shopping Trends in Kuwait

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Online Shopping Trends in KUWAIT KUWAIT

  2. Introduction The online shopping trend in most countries is picking pace and Kuwait is not an exception. The COVID19 pandemic has accelerated the change of customer’s preferences; by moving towards digital shopping experiences. People are fnding it very convenient and safe to order stuf from the safe confnes of their homes. These days most of the stuf we need for our daily lives are available online. Getting things delivered right to the doorstep is always a great way for people to get their products. Hence the online shopping trend has caught up in Kuwait and all around the world with initiators like Amazon and Ubuy making it practically possible to make a few clicks on the phone and receive many products anywhere across the globe. www.a.ubuy.com.kw/en

  3. A Brief History About the Online Shopping Trend in Kuwait Kuwait has a smaller retail sector when compared to the larger markets in the GCC like Saudi and UAE. The oil sector has gone through several ups and downs in the recent past. But despite that, the retail sector continues to evolve and grow according to the growing needs and preferences of the customers. According to the world bank, Kuwait has one of the highest per capita incomes in the world at more than 70K USD. There is a great demand for premium and luxury goods in Kuwait since 70% of the customers are wealthy. A lot of glitzy malls have adorned the Kuwait city skyline for the past few decades and has been like an oasis attracting people for entertainment and shopping. Multiple branded outlets ofering exclusive local and international stuf have done great business. Super and Hypermarkets have been ofering customers comfort and convenience to do shopping. www.a.ubuy.com.kw/en

  4. A Brief History About the Online Shopping Trend in Kuwait The high adoption rate of modern mobile devices combined with digitization initiatives taken by the local governments have boosted the growth of online shopping in Kuwait. New technologies are helping the digital economy to take fight, especially after the COVID19 pandemic. https://www.a.ubuy.com.kw/en/ https://www.a.ubuy.com.kw/en/ The Online shopping trend had slowly evolved and more Kuwaitis and expatriates began shopping online. The value of the online sector is expected to cross 1.1 billion USD in the near future. Around 2.4 million people are actively shopping with more than 65% of adults in their 30s. Most retailers have been slow to ofer online shopping to their customers, but now many have started ofering this service. www.a.ubuy.com.kw/en

  5. The Latest Online Shopping Trends 1 4 Cross-Border Online A Shift Towards Localization Shopping A Shift Towards Localization shopping trends have gained more popularity in recent times. The pandemic has accelerated the pace of online shopping. We have mentioned a few of the major trends here. Some of the latest online The Power of Social Media Marketing Multiple Payment 5 2 Options Use of New Technologies 6 3 Rise of Mobile Shopping www.a.ubuy.com.kw/en

  6. The Latest Online Shopping Trends 1 A Shift Towards Localization Most of the top retailers have realized the importance of the local language and localization when they launch into new markets. Many luxury brands like D&G and Burberry have launched Arabic language websites to attract more local customers who have been avoiding e-shopping due to language barrier issues. More quality based content marketing has been incorporated into the online digital marketing systems to provide clarity to customers and explain the benefts and features of products better. Online retailers are studying the local consumer buying behaviours and fnding the requirements to bridge the gap between demand and supply. www.a.ubuy.com.kw/en

  7. The Latest Online Shopping Trends 2 The Power of Social Media Marketing The social media penetration has been growing rapidly in Kuwait, GCC and across the world. The popular social media platforms such as Facebook, Youtube, Instagram and Twitter play a vital role in infuencing the buying behaviour of consumers but have a greater impact on the young crowd. A positive brand or product review can boost the chance of selling more products. Social media Advertising has been growing rapidly on most digital media platforms. Most E-commerce players are leveraging this option to boost sales. A new breed of social media infuencers has taken the market by storm. They have a huge fan following and have the power to market brands and products efectively. Top retailers and brands are using social media infuencers to market their products and drive sales further. The pandemic has brought people closer through digital platforms like Zoom, WhatsApp, etc; and increased online sales. www.a.ubuy.com.kw/en

  8. The Latest Online Shopping Trends 3 Rise of Mobile Shopping ONLINE SHOP The ubiquitous mobile has made its presence felt in every household. Customers are now just browsing on their mobile devices during free time to just click and order stuf that can meet their various growing desires and needs. Several shopping apps are available for easy download and customers are choosing multiple apps to do their shopping comfortably. The pandemic has boosted the frequency of mobile shopping among many and launching of faster mobiles with better modern features has compounded the growth of mobile shopping throughout Kuwait, GCC and the world. It is very easy to scroll through the phone and choose anything the customer wants from a variety of product categories and choices. www.a.ubuy.com.kw/en

  9. The Latest Online Shopping Trends 4 Cross-Border Online Shopping A huge percentage of online shoppers in the GCC region, now prefer cross border products. The advancement in payment technology along with reliable shipping options has infuenced people to purchase products from other countries. The latest statistics show that around 49% of the buyers prefer buying cross border products since some companies ofered them free or discounted shipping charges. This is a better way to get high quality internationally branded stuf easily in your home country. But sometimes the high shipping costs and longer delivery times can deter some customers from buying stuf online. www.a.ubuy.com.kw/en

  10. The Latest Online Shopping Trends 5 Multiple Payment Options Customers in Kuwait generally prefer the COD (cash on delivery) option to pay for the stuf they buy online. The digitization eforts taken by the government has been efective in transforming the payment ecosystem of the region. Hence online payment systems such as net banking and digital wallets are slowly becoming popular. Modern payment apps are also used by many to complete the payment process. Credit and debit card payments are also being used by many customers since it is easy and convenient. www.a.ubuy.com.kw/en

  11. The Latest Online Shopping Trends 6 Use of New Technologies The emerging use of New Technology trends in global markets is bound to enter the Kuwait online shopping space. Some of those latest trends include Artifcial Intelligence, use of chatbots, big data, wearables, mobile devices and options for testing drone deliveries are making online shopping more exciting and convenient. https://www.a.ubuy.com.kw/en/cell-phones-accessories/mobiles/id-7072561011/category-list-view/ The high rate of smartphone penetration in Kuwait is fuelling the demand for a bigger and better online shopping experience. New hardware and software are making shopping more intuitive, exhilarating and also a rewarding experience. www.a.ubuy.com.kw/en

  12. Conclusion The popular retail companies in Kuwait are focusing on improving the economies of scale and diversifying revenue generation through e-commerce channels. The development of the latest technological innovations in the online platforms has made it a much sought after option for people to get their dream products. Ecommerce platforms like Ubuy.com are ofering awesome deals and discounts that make it irresistible to ignore. The advantages of Kuwait ofering one of the best mobile networks in the middle east has made it easier and convenient for customers to do shopping online without any hassles. Dynamic customer experiences and customer engagement is encouraging more customers to shift to online shopping. www.a.ubuy.com.kw/en

  13. HAPPY SHOPPING! www.a.ubuy.com.kw/en/ Info@ubuy.com https://twitter.com/Ubuykw https://www.facebook.com/Ubuykw https://www.instagram.com/ubuykw/

More Related