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Operation Safe Driver 2014 ACE - Event Road Map Version 1.0

Operation Safe Driver 2014 ACE - Event Road Map Version 1.0. Assess, Create, Execute (ACE) Summary. What do you want to do? (idea) Why do you want to do it? (purpose/objective) When do you want to do it? (timeline) Who will be involved? (resources) How will you do it? (achievable).

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Operation Safe Driver 2014 ACE - Event Road Map Version 1.0

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  1. Operation Safe Driver 2014 ACE - Event Road Map Version 1.0

  2. Assess, Create, Execute (ACE) Summary • What do you want to do? (idea) • Why do you want to do it? (purpose/objective) • When do you want to do it? (timeline) • Who will be involved? (resources) • How will you do it? (achievable)

  3. 1. Identify the objective • Reduce teen driver injuries and fatalities by promoting the Teens and Trucks (TnT) video and print materials (align with a school/district) • Reduce driver injuries and fatalities by promoting the Defeat Distracted Driving (D3) video and print materials (align with local organizations or sponsors)

  4. 1. Identify the objective (continued) • Improve CMV/other road safety by raising awareness of the Operation Safe Driver purpose and/or targeted enforcement and education efforts (marketing)

  5. 2. Assess event needs • Assess why you want to have the event • Assess potential partners (state DPS/DOT, trucking associations, vehicle safety orgs, FMCSA) • Assess your target audience • Assess your resource needs; identify core team

  6. 2. Assess event needs (cont.) • Assess regulation needs (permits) • Assess giveaway/takeaway options • Assess media needs • Assess funding • Assess location, space and logistics needs

  7. 3. Create • Meet with core team • Create your draft outline and agenda with feedback from partners and stakeholders • Create your resources available list (people/equip.) • Create your resource contact list

  8. 3. Create (cont.) • Create your event documentation plan (pre/post event summary) • Create grant-related documentation (download materials – see appendix) • Create a communication plan/press release plan (contact PIO / corporate communication & media departments) • Contact CVSA Operation Safe Driver email with your event draft outline and plans (cvsaosd@cvsa.org)

  9. 4. Evolve & Execute • Publish a schedule of events (core team) • Execute your event • Debrief with event summary; identify opportunities (see event gaps/shortfalls as opportunities) • Email your event summary, success and accuracy metrics, and pictures to the Operation Safe Driver inbox (cvsaosd@cvsa.org)

  10. Appendix CVSA Operation Safe Driver (OSD) Website: www.cvsa.org/osd/ CVSA OSD Programs and Materials: www.cvsa.org/programs/osd_dvd_form.php CVSA OSD Tool Kit: www.cvsa.org/osd/Tool_Kit.php Find us on Facebook: Operation Safe Driver Find us on Facebook: Teens and Trucks On Twitter: #teensandtrucks

  11. Success and Accuracy Metric (suggestions) • Attendance goals • Pre-event survey • asking about Operation Safe Driver, Teens and Trucks, Defeat Distracted Driving awareness • Post-event survey for same • Send to cvsaosd@cvs.org (for CVSA’s website and social media) • Copies and links to local news coverage of the event • Social media coverage and links • Media contacts

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