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History & Marketing: M&M's vs Skittles vs Reese's Pieces

Explore the origins, global impact, and marketing strategies of iconic candy brands M&M's, Skittles, and Reese's Pieces. Learn about their colorful histories, product information, and advertising campaigns. Discover how they have captivated audiences since the 1940s.

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History & Marketing: M&M's vs Skittles vs Reese's Pieces

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  1. M&M Commercial Licking Yourself M&M Commercial

  2. M&M Advertisements

  3. Product Information • Invented in 1941 • Became known internationally in the 1980’s • M&M’s mixed colors in 1960 • M&M goes Global Colors in 2002 • M&M allows customers to customize M&M’s in 2004 • M&M promotes to tie in with Star wars

  4. S K I T T I L E S skittles commercial 1 Skittles Commercial 2

  5. Printadvertisements

  6. Skittlesproduct information • Producedandmarketedbywm. Wrigleyjr. companya division of Marsinc • Sugar shells that carry the letter S • Inside Sugar, Carbonated veggie oil, fruit juice, citric acid, natural, and artificial flavors.

  7. Reese's Pieces Commercial 1 Reese's Pieces Commercial 2

  8. Reese's Pieces • Hersey’s brand • Choclate Peanut Butter and Artificial, Natural flavors

  9. Reese's pieces

  10. Colorful shells Candy coated shell Small Chocolate

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