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Why MedTech World? MedTech World will be the premier information source for the global medical technology community and will provide leading industry intelligence and relevant content that educates, informs, and inspires the global, regional, and local medical device industry in its efforts to develop critical healthcare products that save lives and enhance the quality of life. MedTech World will ultimately: • Create consistency & cohesion across all of UBM Canon MedTech Group’s engagement platforms (media, events, conferences, MaaS) • Provide unified access for client positioning across key engagement platforms • Provide an Interactive, Content—Rich, Global MedTech Community • Stimulates learning & discussion • Forum to refuel, recharge, network & share professional experiences • Leadership for MedTech • Educate & engage next generation decision maker’s from designers to CEO’s
Value Proposition MedTech World provides Users and Clients the largest, most engaged community involved in the design, engineering, sourcing and production of medical devices and related services.
Stepping into MedTech World… MedTech World will provide consistency and cohesion across all UBM Canon medical brands and engagement platforms (events, conferences, media). MedTech World will have its own Landing Page which will connect users to all of the other brands within the UBM Canon MedTech Group.
MedTech World Landing Page –Example– Primary Logo Sponsorship Single Sign-On Secondary Logo Sponsorship Manually Curated Editorial Content Latest News and Most Recent Content
FOUNDATIONAL SPONSOR • A Branding & Thought Leadership Program… • Sponsorship Includes: • Term 12 months (July 2013–June 2014) • First right of refusal for a new 2014 package • Primary Logo sponsorship on the MedTech World Channel Homepage • MedTech World Ad Network • Top banner rotations on unit positions • Welcome Ad (e.g. interstitial) 1 per quarter • eBook – 3 page digital book on a thought-leadership topic of sponsor’s choosing • Research – One custom thought-leadership survey • Conference Panel Series: Speaking opportunity at leading conferences: MD&M East, MD&M Minneapolis, and MD&M West • PR – listed as Foundational Sponsor in all of MedTech World’s press communications, including usage of Foundational Sponsor’s message in related materials • Total Program Cost: $100,000 net Position your company with the power of leading industry brands and content leadership, setting you apart as a thought-leader and topic expert.
FOUNDATIONAL SPONSOR Conference Panel Series UBM Canon Live Events bring together our trusted brands, content expertise, and a qualified audience to create a custom event that highlights your message and objectives Benefits of Being a Conference Panelist: • Position yourself as an industry thought-leader and topic expert • Gain unrivalled access to an audience of senior executives • Build your brand and enhance your company’s presence at an MD&M event • In addition to meeting those attending the MD&M Conference, you will have opportunities to meet the many companies visiting the MD&M exposition Whether your primary marketing objective is to maximize your brand, drive new business or demonstrate your expertise, conferences offer you the perfect platform!
FOUNDATIONAL SPONSOR Research All Foundational Sponsors receive one custom thought-leadership survey conducted by the UBM Canon MedTech Group. Survey Benefits: • Our in-depth research studies assist in making informed business decisions • Target your marketing efforts based on research outcomes • Harness the power of our leading brands to conduct an unbiasedresearch study What is Included: • Maximum of 10–15 questions (provided by sponsor) • 8,000–15,000 titles, depending on target audience • The survey will be sent out 2–3 times over the course of • 4 weeks • Typical surveys can include questions around purchasing • influencers, buying trends, brand preference, technology • trends and areas of interest/focus of your client base
FOUNDATIONAL SPONSORSHIP FOUNDATIONAL SPONSOR eBook Lead the conversation and establish thought-leadership. What is an eBook? An ebook is a book in electronic format. It is downloaded to a computer, PC, Mac, laptop, PDA, tablet, smartphone or any other kind of reading device, and is read on the screen. It can have numbered pages, table of contents, pictures and graphics, exactly like a printed book. What is Included? • Foundational Sponsors receive sponsorship on a 3-page digital book on a thought-leadership topic of sponsor’s choosing, produced by UBM Canon MedTech Group. • Publishing creates credibility - earn the trust of your target audience by providing them with quality content and information.
FOUNDATIONAL SPONSOR Press Coverage Enhance your public relations efforts. • Foundational Sponsors will be listed within all of MedTech World’s press communications, including usage of Foundational Sponsor’s message in related materials • Foundational Sponsors will be able to list themselves as a MedTech World Foundational Sponsor on their website and all related materials • Press visibility builds your brand and positions you as an industry thought-leader • Get your company’s message distributed over the largest global distribution network - PR Newswire
PARTNER SPONSOR • A High Impact Program… • Sponsorship Includes: • Term 6 months (July 2013–December 2013) • Secondary Logo Sponsorship on the MedTech World Channel Homepage • MedTech World Ad Network • Secondary banner rotations on unit positions • Keywords – Sponsor’s selection of 3 targeted keywords across all brands within the UBM Canon MedTech Group • Medical Design Excellence Awards (MDEA) – Association Sponsor of the MedTech industry’s premier design competition • PR – Included in MedTech World’s launch release. Ability to list company as a MedTech World Partner Sponsor on website and all related materials • Total Program Cost: $20,000-35,000 net Partner with leading industry brands to reach a targeted audience of active and qualified MedTech professionals.
PARTNER SPONSOR Association Sponsorship Align your Brand with the MedTech Industry’s Premier Design Competition! • Online • Logo and link from MDEAwards.com homepage • Print Advertising • Logo placement in acknowledgement ads in MD&M East show directory • Logo placement in the MDEA Sponsor gallery in the MD&M East show issue of MD+DI • Trade Show • MDEA sponsor easel signs for booth • MDEA logo in show directory listings • Awards Ceremony • Logo placement in the MDEA ceremony brochure
PARTNER SPONSOR Press Coverage Enhance your public relations efforts. • All Partner Sponsors will be mentioned in the press release announcing the launch of MedTech World • Partner Sponsors will be able to list themselves as a MedTech World Partner Sponsor on their website and all related materials • Press visibility builds your brand and positions you as an industry thought-leader • Get your company’s message distributed over the largest global distribution network - PR Newswire
Contact Us Today! For more information or to secure a MedTechWorld Foundational or Partner Sponsorship, please contact your Account Director or Shannon Alo-Mendosa at 781.869.7989 or shannon.alomendosa@ubm.com
