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Reinventing Partner Environment for Cybersecurity Success

Understand the increasing cost of data breaches and how to reinvent partner strategies to survive and thrive in the cybersecurity industry with Symantec's resources. Join the Symantec Partner Program to access education, finance programs, and marketing tools. Learn about the Cost of a Data Breach Survey and examples of data theft to enhance your cybersecurity approach.

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Reinventing Partner Environment for Cybersecurity Success

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  1. Symantec Tech Symposium Randy Cochran, Vice Present Channel Sales – Americas August 17, 2009

  2. REINVENTION

  3. Partner Environment • Reinvent: • Install base & new markets • Assess strengths • Understand what is next • Reinvest: • Education • Peer Networking • Finance programs • Marketing

  4. Cost of a Data Breach is Increasing The total number of consumer records in publicly reported data breaches in 2008 83 Million The average cost to remediate a data breach for US companies in 2008 $6.7 Million $200 Billion Losses from IP theft from US companies every year Source: “Cost of a Data Breach Survey,” Ponemon Institute, 2008 4

  5. Public Examples of Theft of Data

  6. Symantec Resources for Reinvention

  7. Survive & Thrive Business Management Series symantec.com/partners page

  8. Symantec Extended Terms Program

  9. Symantec SMB Specialization • Join Symantec Partner Program • Achieve the Symantec Sales Professional – SMB Specialization • Partners must take any 4 courses & assessments that best suits their business focus • Symantec Endpoint Protection • Symantec Endpoint Protection for Small Business • Symantec Protection Suite • Symantec Backup Exec • Symantec Backup Exec System Recovery • Accept the online accreditation agreement

  10. Campaign Central • Sales & marketing tools for partners • Campaign themes overview with messaging • Partner/customer sales presentation • Sales Guides & Scripts • White Papers • Web banners • Demand Generation

  11. Sales Incentives

  12. Plan B is eager to partner more closely with a category leader like Symantec and values a partner that continues to drive its IT excellence. Symantec holds its partnership with Plan B to high standards and we look forward to continued success. Donnie Downs, CEO Plan B Technologies

  13. Sneak Preview!20-Minute Install Challenge! • Submit a video of yourself installing SEP SBE in 20 minutes or less! • All submissions receive a prize. Winners featured on EverythingChannel.com • Look for contest details Friday, August 21ston Channel Web

  14. For More Information SMB Resource Center: www.symantec.com/partners Or visit PartnerNet today and start taking your courses https://partnernet.symantec.com

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