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THE COMPETITIVENESS OF UKRAINIAN EXPORT AND METHODS OF ITS PROMOTION ON THE WORLD MARKET. STUDENT: ANASTASIIA SHYNKARENKO SCIENTIFIC SUPERVISOR: DYADKO E.A. PLAN. THEORETICAL AND METHODOLOGICAL BASIS OF EXPORT ACTIVITIES ORGANIZATION

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the competitiveness of ukrainian export and methods of its promotion on the world market

THE COMPETITIVENESS OF UKRAINIAN EXPORT AND METHODS OF ITS PROMOTION ON THE WORLD MARKET

STUDENT: ANASTASIIA SHYNKARENKO

SCIENTIFIC SUPERVISOR: DYADKO E.A.

slide2
PLAN
  • THEORETICAL AND METHODOLOGICAL BASIS OF EXPORT ACTIVITIES ORGANIZATION
  • CONDITION AND DEVELOPMENT PROSPECTS EVALUATION OF THE ENTERPRISE EXPORT ACTIVITY
  • WAYS OF PRODUCT EXPORT IMPROVING
slide3

THE OBJECT OF INVESTIGATION: enterprise foreign economic activity planning

  • THE SUBJECT OF INVESTIGATION: enterprise strategy of entering foreign market
  • GOAL: successful entrance on foreign market and getting additional profit
  • TASK: todevelop recommendations to enter foreign market
roshen corporation
ROSHEN CORPORATION
  • 2012 - production realization was 400 000 tons
  • Total production – 450 000 tons
royce nama chocolate with roshen
“ROYCE’ NAMA CHOCOLATE”WITH “ROSHEN”

INVESTMENTS:

  • “ROYCE” – €188000
  • “ROSHEN” - €184000

PRODUCTION:

  • MILK CHOCOLATE – €1,5
  • BARS WITH WHOLE GRAINS – €0.7

EXPECTED NET PROFIT:

  • MILK CHOCOLATE – € 63000
  • BARS WITH WHOLE GRAINS - €11760
economic efficiency
ECONOMIC EFFICIENCY
  • Discount rate – 24%
  • Term – 3 years

NPV=