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Metro Networks. Doug Wilson Engineering Associates, Inc. dwilson@engineeringassociates.com. Overview. “Business” Broadband is the Opprotunity Emphasis-Opportunities Tier 3 Telcos Results of Discussions over two years A. Observations of “Others” Activities B. Respect Confidentiality
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Metro Networks Doug Wilson Engineering Associates, Inc. dwilson@engineeringassociates.com
Overview • “Business” Broadband is the Opprotunity • Emphasis-Opportunities Tier 3 Telcos • Results of Discussions over two years A. Observations of “Others” Activities B. Respect Confidentiality • Generate New Revenue exiting skill sets & infrastructure w/o betting the Farm
PresentationOverview, Cont. Primary Focus • Tools to win race to be Broadband Provider for your customers & community • Ethernet Provider for: • Local Businesses • Local and County Governments • Company Ramifications • Liberally Plagiarized • Service Provider Web Sites • Vendors • Calix/BIT- Frank Weiner • Others- CISCO, etc.
You know, I’m not sure if this Ethernet will ever be used in an IOC market…..
Take Advantage of: • Existing Physical Infrastructure • Organizational Infrastructure • Technical Skills • TDM/ Ethernet Skills • Marketing Skills • Business/Government Needs • Broadband Connectivity Needs Exploding • CISCO says 46%/Yr. • Internet Concerns of Businesses Security-Bandwidth • Data Connectivity Becoming Mission Critical • Wireless Backhaul Opportunities Exploding
ExistingTelcoInfrastructure • Need Trusted Provider/Partner • Local Presence • Financial Integrity • Single Source • US Wholesale Ethernet Service revenues of $595 million in 2009 with estimates of $1.5 billion in 2014 - Frost & Sullivan
HistoricalConsiderationsof Independent Telco’s • Existing TDM/ Sonet Networks • Some Core Ethernet? • xDSL/FTTP? • Technology Cycle Accelerating • Historically 3/5 years • Recently 1 ½ years • Price Decreases- Ethernet Carrier Grade Data Products • “Business Services” less price sensitive than residential services & less competition
DS1 DS3 ‘limited” IP OCx • Existing TDM platform • Very Reliable & Secure • Best option for ‘Specials” • Limited for IP bandwidth • High cost optics • Expansion expensive • Not Efficient • Supports Ethernet TRANSPORT SONET NETWORK TRANSPORT TRANSPORT BLC POTS xDSL FTTH DS1 TRANSPORT DS1 DS3 ‘limited” IP OCx
IP - 10/100 Mb IP - 1Gb ‘limited’ DS1 • Ethernt/IP platform • Can Be Very reliable • Poor option for ‘Specials” • Provides very high IP bandwidth • Very low cost optics • Expansion inexpensive • Very Efficient • It’s here TRANSPORT ETHERNET NETWORK TRANSPORT TRANSPORT BLC POTS xDSL FTTH ‘limited’ DS1 TRANSPORT IP - 10/100 Mb IP - 1Gb ‘limited’ DS1
Business/Government Concerns • New Inter Net Based Applications Developing • Internet Not Secure or Reliable • Initial Bandwidth requirements • How to handle Growth? • Point-Point & Point- Multipoint requirements • In Area & Out of Area- Networking • Goal/Support – Connection to “Enterprise Systems”
Managed/MetroEthernet-Solution • Virtual Configuration • VLAN/VPN Control creates “circuit” • Flexible & Reconfigurable • Easy Update/Modify • Relatively Economical • Not Disruptive Technology for Infrastructure or staff
TakesAdvantageOf Your • Existing Infrastructure • SONET? • FTTP/xDSL? • Fiber • Existing Organization • Local Presence • Establishes Broadband Relationships
Getting Started • Define Opportunity- Customers • Identify Potential Customers • Define Their Requirements • Learn “Dataese” • Identify Network & Operating Systems Upgrades- Don’t Over Analyze- • Negotiate Inter Connection Arrangements – If Necessary • Develop Marketing & Pricing Plan • MARKET • Implement & Perform- Monitor • Publicize & Repeat