Marketing Plan for the Museum of Natural History. Events Leading to the Civil War. Challenge: .
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To create a marketing campaign of a selected event showing why it is the most important event leading up to the Civil War. The National Museum of History will be selecting a campaign to display at their annual showcase. An entire floor has been dedicated to the exhibit, but the center of the floor will be for the marketing campaign that is selected as the winner.
Your marketing team will need to convince (Sell!) a panel of judges that the event you selected had the most significant impact on contributing to the beginning of the Civil War. Your team will develop, complete, and present your marketing campaign for the panel’s consideration.