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Corporate Affairs

Corporate Affairs

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Corporate Affairs

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Presentation Transcript

  1. Corporate Affairs Social Media Metrics July 2013

  2. Legal Current at a glance: Pageviews for July 3,582 page views in July (down by 20.3% from 4,493 in June) The top story for July was “Compelling arguments: F. Lee Bailey and Jason Thomas visit Thomson Reuters Legal headquarters” followed by “Thomson Reuters Launches Company Investigator”

  3. Legal Current at a glance: Traffic for July 1,995 visitors (down 25.0% from 2,660 in June) 70.33% of visitors were new Visitors stayed on average for 1 min., 13 sec. and viewed 1.80 pages Traffic Sources:

  4. Legal Current: Top 10 stories for July “/” is the homepage Pageviews are the total views (could be the same person visiting multiple times); unique pageviews are unique visitors

  5. Legal Current: Behavior trends for 2013 ** Deep visits are those that view 3 or more pages

  6. Trends across social media 69 new Twitter followers in the month of July: 2,766 on Feb. 1 2,874 on Mar. 1 3,016 on Apr. 1 3,159 on May 1 3,239 on June 1 3,291 on July 1 3,360 on Aug. 1 Unique Pageviews on Legal Current by Month: 649 in January 2,620 in February 3,078 in March 4,064 in April 3,990 in May 3,590 in June 2,918 in July Average: 3,565.67 per month Average

  7. Social media mentions of Thomson Reuters Feb: 11,459 March: 14,925 April: 14,211 May: 17,920 June: 15,014 July: 16,841

  8. 5. 6. 7. 8. 9. Twitter coverage of Thomson Reuters Top 10 Tweets ranked by number of followers: 1. 2. 3. 4. 10.