1 / 15

Olerud’s Market Center & Alaska Sport Shop

Olerud’s Market Center & Alaska Sport Shop. Family Business Since 1971 By: Tyler Swinton. Background. Opened in 1971 Owned and Operated by: Dave and Charlotte Olerud (Grandparents) Alaska Sport Shop Hunting, Fishing & Camping supplies Charlotte’s Web Fabric and Clothing

sirvat
Download Presentation

Olerud’s Market Center & Alaska Sport Shop

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Olerud’s Market Center & Alaska Sport Shop Family Business Since 1971 By: Tyler Swinton

  2. Background • Opened in 1971 • Owned and Operated by: • Dave and Charlotte Olerud (Grandparents) • Alaska Sport Shop • Hunting, Fishing & Camping supplies • Charlotte’s Web • Fabric and Clothing • Expansion December 2002 • Grocery Department • Separate Sport Shop building • Store Near End of Remodel Dave Olerud

  3. Location • Located in Haines, Alaska • Adventure Capital of the World • 420 Main Street • Multiple Hunting, Fishing and Backcountry Guided Trips • Catering opportunities • Grocery and Outdoor supplies • In close proximity to the Yukon • 1/3 of Sport Shop sales comes from Yukon fisherman

  4. Grocery Unified Grocers Seattle, Washington Produce Special Occasion Fruit and Veggie Trays Oranges Apples Pears Plums Peaches Potatoes Bananas Etc.. Frozen Goods Juice Vegetables Ice Cream TV Dinners Pizza Etc.. Health and Beauty Aids Medicine Cosmetics Hair & Skin Products Hygiene Etc.. Cooking Flour Sugar Salt Utensils Spices Etc.. Dry Goods Canned Goods Crackers Cookies Candy Pasta Condiments Cereal Etc..

  5. Meat Department Unified Grocers Seattle, Washington Western Boxed Meat Portland, Oregon Beef Steaks Roasts Ribs Briskets Tenderloins Sirloins Burger Meat Pork Ribs Roasts Sirloins Poultry Breasts Thighs Drumsticks Etc.. Deli Deli Meats Famous Homemade Cheese Spread Sandwiches Hot Box Freshly Cooked Deli Items Barbeque Ribs Steaks Roasts Rotisserie Chicken Hamburgers Hot Dos Etc..

  6. Meat Department

  7. Sport Shop Backpacks Browning Tenzing Alps Camelback Marine Bottom Paint Boat Repair & Maintenance Buoys Camping JetBoil Coleman Thermarest Coolers Yeti Coleman Boots Hip Chest Wading Shoes Knives Buck Gerber Kershaw Firearms Remington Winchester Kimber Ruger Beneli Optics Leupold Swarovski Nikon Bushnell Fishing Gear Blue Fox Mepps Shakespeare Penn Abu Garcia

  8. Sport Shop

  9. Clothing Shoes Adidas Sketchers Merrell Red Wings Etc.. Boots Muck Xtra-Tuf Shirts Marmot Carhartt Oakley Hanes Etc.. Pants Carhartt Levi Strauss Gloves Merrell Smartwool Fox River Sunglasses Oakley Spy Jackets Columbia Carhartt Marmot Socks Fox River Smartwool Nike Adidas

  10. Promotions • Mailed Sales Flyers • Black Friday Flyer • Annual Sales • Tent Sale • Customer Appreciation • Gold Rush Alaska • Big Nugget and Porcupine Creek Mines located ~25 miles from Haines, AK • Many Cast members own and wear Olerud’s Sweatshirts on air • Website • http://oleruds.com/

  11. Employees & Employment Opportunity • Diverse • Teens, Young Adults, Middle Age & Seniors • Offers Summer Job Opportunities for Students • ~25 Employees during Summer months • Friendly Employees = Positive Working Environment • Employee Benefits • 20% off anything besides groceries • Flexible Hours • Rewarded for Hard work • Pay Increases • Promotions

  12. Support of the Community • Activity and Event Sponsorships and Donations • Haines High Sports and Activity Dinners • Community Benefit Dinners • Little League Baseball Field • Annual Yukon/ Haines Bike Race • Valley of the Eagles Golf Course

  13. Sales • 1971 • Good Day = Pair of Shoes • 2012 • Good Day = $30,000 in sales • Sales per year continues to increase • Broke the record for amount of sales in one day three straight years • Customer Appreciation Sale • 20% off all goods in the store • Including Groceries

  14. Three Generations • Dave Olerud Charlotte Olerud • Doug Oleurd Sarah Olerud Ralph Swinton Tyler Swinton Justin Swinton Kayley Swinton Dylan Swinton Managers: Dave, Charlotte, Doug & Sarah Olerud Accountant: Ralph Swinton Employees: Tyler, Justin, Kayley & Dylan Swinton

  15. Jobs • Grocery, Clothing & Sporting Goods • Management • Cashiers • Baggers • Freight & Backstock • Accounting and Finances • Ordering • Product Organization • Meat Department • Deli • Butchering and Display Work • Produce Department • Product Cleaning and Display • Quality Control

More Related