Prane šėjas xx xxxx 2014 m. spalio xx d. Vilnius

1. ZEN. Zero-ImpactCulturalHeritageEvent Network Final conference Vilnius LocalImplementationPlan Pranešėjas xx xxxx 2014 m. spalio xx d. Vilnius GintarasSodeika, Advisor to the Vilnius City Mayor Perugia, 11 September 2014

2. 01 One of the main goals of Vilnius City Municipal Government Administration – to assure the growth of sustainable development in the city by disseminating information, educating the society and applying best practiceexamples.

4. Impact of events on Vilnius city

5. Factors influencing sustainable event organization: • EU and national strategic goals and priorities (growing attention to sustainable development) • Increasing domestic and international tourism • Concentration of SMEs in Vilnius • Economic revitalization and growing interest in culture • Absenceof a national documentthatregulates theprocess of eventorganization

6. Guidelines for event organizers and participants – an important part of Local Implementation Plan, adding value to Vilnius city.

7. Guidelines for event organizers

8. Three-stage process of event organization Guidelines have been preparedfor each stage separately Planning: Identify potential impacts and issues Define targets and develop action plan Implementation: Deliver actions and record progress Communicate achievements Measuring success: Document outcomes Feedback

9. Stage 1

10. Stage 2 During the event in action: • Inform the society about sustainable event principles • Assure that teammembers are well-prepared to do their job • Monitor venue of the event • Take notes, write down comments aboutthe progress of the event

11. Stage 3 – measuring success • Provide sustainability facts and figures in the final report • Organize the discussion with the team about the event • Communicate results to the society, integrate sustainability messaging into press releases • Use recyclable paper to prepare the report • Use special labels, display signage detailing the measures undertaken

12. Guidelines for the participants

13. 01 Participants have an opportunity not only to change their daily habits – they are recipients of the service and, therefore, can make a strong impact on the way event is organized.

14. Guidelines for the participants

15. Sustainable events: Local implementation plan(1) 1. To disseminate the information about sustainable event guidelines (target group – event organizers) 1.1. To organizeinformativeevents, presentingresultsof ZEN Project to event organizers. 1.2. Todisseminateinformationaboutsustainableeventguidelines via internet. 1.3. To motivateeventorganizers to applysustainableeventguidelinesbycommunicatingbenefitsofsuchevents. 1.4. To organizeeducational seminars that are directly related to strengthening capabilities of event organizers.

16. Sustainable events: Local implementation plan(2) 2. To educate the society about sustainable participation in the events. 2.1. To organize informative events, educating the society about sustainable development and guidelines for the participants. 2.2. To disseminate information via Ministries of the Republic of Lithuania, strengthening inter-institutional and inter-sectoralcooperation. 2.3. To develop an intensive communication campaign on the internet by involving cultural centres, NGOs, civil and youth organisations. 2.4. To integrate messages about sustainable development into the programme of the events.

17. Sustainable events: Local implementation plan(3) 3. To implement an intensive training programme for event organizers. • 3.1. To identify local sustainable development experts, who could prepare the training programme. • 3.2. To organize training for the event organizers. • 3.3. To assign a responsible person who would consult event organizers on sustainable development issues. • 3.4. To do case studies of large events in Vilnius.

18. Sustainable events: Local implementation plan (4) 4. To initiate changes in cultural policy and legislative framework. 4.1. To define and approve procedures regulating process of event organization. 4.2. To include the concept of sustainable development into the documents that regulate process of event organization. 4.3. To form a working group of event organizers in order to improve sustainable event guidelines. 4.4. To encourage special labelling of initiatives that comply with sustainable development principles. 4.5. To introduce a requirement to comply with sustainable development principles for all events that are funded by Vilnius city municipality or Lithuanian Council of Culture. 4.6.To make decisions that would help to improve the regulation of event organization. 4.7. To organize a discussion of Vilnius county municipalities in order to uniform legal acts that regulate event organization. 4.8. To create a database of responsible organizations / companies.

19. Sustainable events: Local implementation plan(5) 5. To engage in event monitoring and evaluation. • 5.1. To form the committee for the evaluation of the events. • 5.2. To implement sustainable event development programme. • 5.3. To organize annual awards forthe most sutainable (green) initiatives and events. • 5.4. To cooperate with the association of responsible businesses (LAVA) and Lithuanian network of responsible businesses and providers (LARTA).

20. Unawareness does not excuse from responsibility – these guidelines will be used to introduce sustainable development principles to the society, to educate them about potential negative impact of the events and to inspire them to create a nicer, safer and a more sustainable future.

21. Thank you for your attention