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Hollywood Tans November 2011 New Lotions. Mad Dog Sugar Magnolia HyP Conference Call No. 1.800.261.3225, Pin 9149090 November 29th and 30 th , 2011 . 1. Agenda. Introduction Who We Are… HT Lotions Lotion Specs Marketing Collateral Sneak Peek Questions. 2. Who We Are….

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hollywood tans november 2011 new lotions

Hollywood TansNovember 2011 New Lotions

Mad Dog Sugar Magnolia HyP

Conference Call No. 1.800.261.3225, Pin 9149090

November 29th and 30th, 2011

1

slide2

Agenda

  • Introduction
  • Who We Are…
  • HT Lotions
  • Lotion Specs
  • Marketing Collateral
  • Sneak Peek
  • Questions

2

who we are
Who We Are…

Lewis Shender

President & CEO

MaryEllen Adan

Director of Corporate Operations

Mike Krieg

Field Operations

Consultant

Kelly Downing

Retail Product Specialist

Beth Reiner

Distribution Associate

John Ciavirella

Distribution Manager

3

who we wish we were
Who We Wish We Were…

Lewis Shender

President & CEO

MaryEllen Adan

Director of Corporate Operations

Mike Krieg

Field Operations

Consultant

Kelly Downing

Retail Product Specialist

Beth Reiner

Distribution Associate

John Ciavirella

Distribution Manager

4

ht lotions
HT Lotions
  • Important part of the customer experience
  • Significant driver of salon results
  • A key differentiator between Hollywood Tans and everyone else
    • Branded, formulated and sold exclusively through HT salons
    • Not available to competition
    • Not available on the web

- Selected from three top lotion developers

5

sugar magnolia
Sugar Magnolia

7

Fun-loving

Delightful

Sweet

Free-spirited

Popular price-point

sugar magnolia1
Sugar Magnolia
  • Papaya, mango and honey extracts leave skin hydrated and protected
  • Sweet almond oil
  • Multiple anti-oxidants aid in the anti-aging process
  • Aloe vera and vitamins A, C, E & provitamin B5
  • Light, floral fragrance

8

mad dog
Mad Dog
  • Spirited
  • Fresh
  • Sexy
  • Masculine
  • Golden

10

mad dog1
Mad Dog
  • Plant-based DHA bronzers provide streak-free balanced color
  • Multiple anti-oxidants with anti-aging benefits
  • Skin-conditioning aloe vera, ginseng, and vitamins A, C and E
  • Silicone for touchable, hydrated skin
  • Odor inhibitors
  • Subtle island rum scent

11

slide13
HyP
  • Natural
  • Friendly
  • Unlimited appeal
  • Sensitive
  • Hip

13

slide14
HyP
  • Hypoallergenic
  • Fragrance, dye & bronzer free
  • Shea butter helps protect and restore skin, great for dry and sensitive skin types
  • Vitamin E acts as as an anti-oxidant
  • Featherweight silicone for ultra smooth skin and spreadability

14

slide15
HyP

15

marketing collateral

Marketing Collateral

Counter Cards

T-shirts

Facebook & Twitter Imagery

Facebook Posts &Tweets

16

social media sample tweets fb posts
Social Media Sample Tweets & FB Posts
  • New Lotions! BE PARTY READY for the holidays and try one of Hollywood Tans’ exclusive NEW LOTIONS: Sugar Magnolia, Mad Dog, and HyP! Made from the best ingredients! NOW AVAILABLE! Stop in today!
  • 3 NEW LOTIONS have joined our exclusive collections! LOOK AMAZING EVERYWHERE with Hollywood Tans! Stop in and try one of our exclusive NEW LOTIONS: Sugar Magnolia, Mad Dog, and HyP! Made from the best ingredients to create the best indoor tanning lotions!
  • MAD DOG! Hollywood Tans’ exclusive NEW Dark Rum Bronzer! You’ll love it (almost)as much as we love our newest HT Tan-bassador, Brandon Wynn! NOW AVAILABLE!
  • SUGAR MAGNOLIA! HT’s newest maximizer is (almost) as sweet as our Tan-bassador, DaleneKurtis! It’s now available, exclusively at Hollywood Tans!
  • HyP!!! HT’s exclusive NEW hypoallergenic maximizer! Believe in HyP (almost) as much as we believe in our Tan-bassador, Maya Michelle Rew! Try it out today, only at Hollywood Tans!

20

thank you
Thank You

Mike Krieg

mkrieg@hollywoodtans.com

Office: 856.716.2150

Mobile: 484.994.4278

22