'Secondary research methods' presentation slideshows

LO1: Understand the main types of market research used to make marketing decisions

LO1: Understand the main types of market research used to make marketing decisions. P1/P2. O bjectives. P1 Describe different types of market research P2 Explain how different market research methods have been used to make a marketing decision within a selected situation or business.

571 views • 17 slides

COM317.800

229 views • 16 slides

Entrepreneurship

Entrepreneurship. Chapter 4 Exploring Your Market. Markets & Marketing. Market = those people or organizations that may be interested in buying a product or service, have the resources to buy it, and are permitted by law or regulation to do so Marketing = satisfying the customer at a profit

341 views • 13 slides

Entrepreneurship

Entrepreneurship. Exploring Your Market. Markets & Marketing. Market = those people or organizations that may be interested in buying a product or service, have the resources to buy it, and are permitted by law or regulation to do so. Marketing = satisfying the customer at a profit

214 views • 13 slides

Customer Research

Customer Research. Learning Outcomes Investigate primary and secondary research methods <C below Define primary and secondary research List primary and secondary research methods C > Explain advantages and disadvantages of primary and secondary research B >

333 views • 12 slides

ADIDAS BRAND SCORECARD Brand Scorecard Experience Tradition/tutorialoutletdotcom

FOR MORE CLASSES VISIT www.tutorialoutlet.com ADIDAS BRAND SCORECARD Brand Scorecard: Develop, apply, explain and present a brand scorecard incorporating most if not all of the following criterion: 1. Design. Does the brand name, image, slogan, logo or symbol resonate? Does it align with corporate identity and image? Explain the primary and secondary research methods.

199 views • 3 slides