'Radio reaches' presentation slideshows

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Dr. H. Ronald Moser Cumberland University

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Chapter 9 Using Radio

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Radio Advertising Effectiveness

Radio Advertising Effectiveness. Radio and television are a powerful and commonly used media combination Commercial Radio Australia commissioned Millward Brown to investigate and explore the multiplier effect of a combination of radio and television Objectives:

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Radio Capabilities

Radio Capabilities. Our team is comprised of 14 individuals with broadcast and marketing backgrounds and over 100 combined years industry experience. Our specialties include: Direct Marketing Direct Response Personality Endorsements Promotion and Event Marketing

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