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Direct marketing tools - PowerPoint PPT Presentation

Principles of Marketing

1. Principles of Marketing. Marketing: Managing Profitable Customer Relationships. Learning Objectives. After studying this chapter, you should be able to: Define marketing and outline the steps in the marketing process

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997 views • 44 slides

Distribution and Location

Distribution and Location. Chapter 11 T. A. Sgritta UNC Charlotte. Distribution Overview. Direct marketing In-direct marketing International marketing Location Service Manufacturing Home based businesses. Direct Marketing. Direct sales Direct mail Telemarketing

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395 views • 24 slides

BRAZILIAN MARKET OF DIRECT MARKETING

BRAZILIAN MARKET OF DIRECT MARKETING. OBJECTIVE. The objective of this study is to develop a current and updated basis of strategic information on the direct marketing sector, encompassing its main segments. PURPOSE.

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194 views • 12 slides

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Direct marketing tools - PowerPoint PPT Presentation

Principles of Marketing

Distribution and Location

BRAZILIAN MARKET OF DIRECT MARKETING