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Samyak Veera - Business Strategy PowerPoint Presentation
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Samyak Veera - Business Strategy

Samyak Veera - Business Strategy

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Samyak Veera - Business Strategy

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  1. Samyak Veera Business Strategy

  2. Business Analysis Samyak Veera

  3. Strategic Analysis Samyak Veera

  4. Strategic Analysis • Most businesses will constantly evaluate their position • Strategic analysis includes different methods of assessing the current position of the business in the market place • Two basic methods: • Internal • External Samyak Veera

  5. Strategic Planning • Competitive Advantage –seeking to identify sources of competitive advantage • Adding Value – looking at ways to add value • Mass or niche markets? – which is the best route? • Cost based strategies – focus on reducing costs to compete and grow • Market based strategies – focus on satisfying consumer needs as the means to growth Samyak Veera

  6. Focus • Focus is based on the choice of a narrow competitive scope within an industry • Firm selects a segment or group of segments (niche) and tailors its strategy to serve them • Firm achieves competitive advantages by dedicating itself to these segments exclusively • Two variants • Cost focus • Differentiation focus Samyak Veera

  7. Samyak Veerahttps://www.linkedin.com/pub/samyak-veera/b/418/809 Samyak Veera