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Explore how health foundations strategize to promote healthy eating and active living (HEAL) goals. Gain valuable insights to guide programming and philanthropic practices. Learn about levels of investment, evolving strategies, impact assessment, common challenges, and future plans in HEAL grantmaking. Engage in discussion on strategic directions, progress measurement, challenges, and actions needed for advancing HEAL goals. Contact Eileen Salinsky at esalinsky@gih.org for more information.
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Scan of the Field: Foundation Strategies to Promote Healthy Eating and Active Living Healthy Eating/Active Living Funders Network Breakfast March 6, 2014 Presented by Eileen Salinsky
Purpose of Scan • Characterize health foundations’ strategic approach to healthy eating and active living (HEAL) goals in order to: • Guide GIH programming • Inform the field of philanthropy regarding prevailing practices and emerging trends • Funded by The Colorado Health Foundation
Methods: Selection of Foundations • Drew random sample of 29 Funding Partners stratified by geographic focus • National • State • Local • Supplemented with four foundations known to be highly active in HEAL grantmaking • Three national funders • One state funder
Methods: Information Collection • Reviewed materials publicly available through foundation websites • Conducted semi-structured interviews with foundation staff between January and October, 2013. • Three foundations declined interviews
Nature of Strategic Approach • Healthy eating and active living typically viewed as tightly linked priorities • Most emphasize needs of children • Diverse activities reported, but interventions in schools most prevalent
HEAL Strategies Have Evolved Over Time • Most respondents report moving to “more targeted” grantmaking, including: • Concentrating funding among a smaller number of grantees • Emphasizing synergy among grantees • Developing stronger capacity in and relationships with grantees • Increasing focus on policy and environmental change
Assessing Impact • Most respondents view HEAL grants as effective investments • Some questions raised about built environment investments • Governing boards have adopted a long-term view for assessing performance • Most HEAL funders(~75 %) evaluate all or some HEAL grants • About one-third of HEAL funders have identified clear metrics for assessing HEAL portfolio
Common Challenges • Grantee capacity • Commitment of public-sector partners • Economic pressures
Future Plans • HEAL funders anticipate a long-term commitment to this work • Continued evolution is likely as field becomes increasingly adept at: • identifying effective interventions and • building partnerships
Discussion Topics • How do the strategic directions identified in the scan compare to the experiences of your foundation? • How are you measuring progress towards HEAL goals? • What challenges need to be addressed to advance HEAL goals?
Wrap-up • What? • What messages stood out to you? • So What? • Why are these issues important? • Now What? • What actions are needed to move this work forward?
Questions or Comments? Feel free to contact me: esalinsky@gih.org