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電子零件通路與供應鏈之發展

簡報 : 大聯大集團 … 世平興業 總經理 : 徐朱宏 (Ken Hsu) Dec 1, 2006. 電子零件通路與供應鏈之發展. 簡報大綱. 電子零件通路產業 通路的價值與供應鏈管理 案例 : 大聯大集團簡介 未來通路與供應鏈之發展. 65 年五電五甲畢業 1.5 yrs → Oki Disty 2.0 yrs → Hitachi Disty 8.0 yrs → TI Taiwan Branch

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電子零件通路與供應鏈之發展

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  1. 簡報: 大聯大集團… 世平興業 總經理 : 徐朱宏 (Ken Hsu) Dec 1, 2006 電子零件通路與供應鏈之發展

  2. 簡報大綱 • 電子零件通路產業 • 通路的價值與供應鏈管理 • 案例: 大聯大集團簡介 • 未來通路與供應鏈之發展

  3. 65年五電五甲畢業 1.5 yrs → Oki Disty 2.0 yrs → Hitachi Disty 8.0 yrs → TI Taiwan Branch 2.0 yrs → LSI Logic Taiwan Branch 17 yrs → 世平/維迪/大聯大 興趣: 高爾夫球, 羽球, 登山, 攝影 … 經歷 …

  4. 依種類 半導體零件 (Active) 被動零件 (Passive) 機構零件 (Electro-mechanical) 連接零件 (Inter-connect) 依製程 標準零件 (Standard) 訂製零件 (Customer-made) 電子零件分類

  5. 半導體零件分類

  6. One-Stop Shopping • Buffer Inventory • JIT/VMI/B2B e-Services • Trans-national Services • Multi-Site Delivery • Multi-Currency Deal • Turn-key Solutions • Customized Service Semiconductor Manufacturers 70 % 30 % Industrial Distributor Channel Value-Added Services 70 % 30 % OEM/ODM/OBM (Big Scale) Top 30 End - Product Manufactures (Small-Medium Scale) Over Thousands Distributor’s Value-Added Services

  7. 對上游半導體製造商的價值-- 彌補原廠本身服務的不足處,涵蓋全面市場及客戶。 最經濟、有效率的行銷管道。 協助快速進入市場。 協助提高市場佔有率。 對下游成品製造廠的價值-- 配合客戶實際需求的服務。 與原廠相當或更佳的服務。 特殊服務。 有助財務週轉。 現貨供應或比原廠更短的交期。 電子零件通路的價值

  8. 不同通路的類型

  9. 2005 天下五百大服務業排名 Source: Common Wealth May ‘06

  10. #1 in Asia WPG Tied for 3rd WW Source: Electronics Supply & Manufacturing May 2006- Update

  11. 上市/上櫃公司: 大聯大(世平+品佳+富威)、 友尚(佳營,全達) 、宏科、敦吉、 聯強(永康,霆寶) 、昱捷、宣昶、 益登、文曄、大傳、增你強、 威健、亞矽、茂綸、豐藝、 銓鼎(振遠)、至上、巨路、倍微 … 電子零件通路商概況

  12. Growing Significance of Asian Semi Market Y2005/10CAGR WW: 8.0% Asia/Pac: 11.1% 6% 1984 15% 1991 Other Regions 29% 2001 2003 2005 46% 50% Y2003:8% Y2004:8% Gartner Dataquest (May 2006)

  13. Top Semiconductor –WW (Millions of $US) Source: Gartner Dataquest March 2006

  14. WPG Holdings(http://www.WPGholdings.com) WPI Group SAC Group RichPower

  15. WPG Sales Channel • 28 sales offices Update:Oct,2006

  16. 2005 WPG Consolidated Sales Update:May,2006 *Note: WPG acquired RP in end of Q2 2005; RP’s revenue in Q1 & Q2 is not included.

  17. 2005 WPG Consolidated Sales Update:May,2006

  18. WPI Group Major Product Lines * In Alphabetical Order * Updated May, 2006

  19. SAC Group Major Product Lines * In Alphabetical Order * Updated May, 2006

  20. RichPower Major Product Lines * In Alphabetical Order * Updated May, 2006 TopRay Technologies

  21. Accounts Management TBM CBM MBM Taiwan Based Manufacturers China Based Manufacturers Multinational Based Manufacturers HBM JBM KBM Korea Based Manufacturers Hong Kong Based Manufacturers Japan Based Manufacturers

  22. Customer Marketing and its Segmentation Driver Market leaders Key OEMs By end product Future Star

  23. PROGRAMMING EQUIPMENTS FACILITIES Automated Programmers: BP Micro, HILO, SG, Advantech Manual Programmers: BP Micro, DataIO, SG, Advantech, Minato, Customised programmer. CAPABILITIES Multiple Devices Support : PROMs, EPROMs, EEPROMs, Flash ROMs, SPLDs, CPLDs, FPGAs, Micro-Controllers, CSP

  24. E-PROG Programming Locations Zhuhai Taiwan Singapore • Singapore production space of 3,000sq ft. • Taiwan production space of 2,500 sq ft. • China, Zhuhai production space of 11,000 sq ft.

  25. Programs Available to Customers VMI/SMI: Vendor/Supplier Managed Inventory through Consignment Program Proximity Warehouses Buffering Program 4PL Solutions: Mfg-WPI-Customer-Hub Involvement RLT: Reduced Lead-time Program HUB: Centralized Warehousing/Logistic Services Finance and Cost Saving analysis E-Programming services Supply Chain Programs

  26. B2B e-Supply Chain Services

  27. Operations flow chart Customer A 6 Months FCST (Monthly) Invoice MRP PO Payment RMA B2B data exchange Web service Web service Internet Internet & paper Email Internet or Web service Manual Place PO with Vendor Forecasting & Confirming schedule PO confirm & Fulfillment Delivering from VMI hub VMI invoicing & A/R Receipt & deduct A/R • Manuel confirm PO WPI • Price control by system

  28. WPG’s Information System RosettaNet WMS ERP EDI E-Service PO OM WPG Credit Inventory BI BSC HRIS Oracle & Informix DB Accounting Training i2 Financial CRM EIP Work Flow

  29. B2B e-Supply Chain Service Channels Customers / Vendors WPG B2B RFQ / Forecast Delivery Schedule Orders/ Shipment Invoice/Payment VMI Direct/Hub Internet - RosettaNet PO Management Internet - XML OM Management Order Orders/ Forecast Credit/ Inventory Delivery Schedule Resale Report VAN /AS2- EDI INV Management Trading partners Inventory Forecast Shipment RFQ Internet – WPI e-Service AP Management Trading partners PO Management Forecast/ Orders Delivery Schedule Shipment Invoice VMI PO Management Internet – WEB PO Management PO Management Trading partners WMS Internet – e-Mail RFQ / Forecast Orders

  30. Implemented following PIPs: Product : 2A1- Production Information RFQ : 3A2- Query Price & Availability 3A10- Notify of Quote Acknowledgment VMI : 4C1- Inventory Report Forecast : 4A4- Notify of Planning Release FCST 4A5- Notify of Forecast Reply Orders : 3A4- Request Purchase Order 3A7- Notify of Purchase Order CFM 3A8- Request Purchase Order Change 3A6- Distribute Order Status Shipment : 3B2- Notify of Advance Shipment 3B18 – Shipment Document Invoice : 3C3- Notify of Invoice 3C6- Remittance Advice Notification WPG RosettaNet status -PIPs

  31. 專業的技術服務與設計

  32. 電子零件通路產業之趨勢 • 持續的進行併購 • 通路已形成大者恆大的趨勢 • 持續的推出更多附加價值的服務 • 投入更多的資源在資訊科技及電子化 • 重視需求的創造(Demand Creation) • 服務有價正在形成(Fee for Service)

  33. 符合客戶生產機地的轉移與市場擴張的需求 : 國家 → 區域 → 全球 • 客戶持續縮減供應商數目 • ERP連線與即時同步資訊之更新需求更強 • VMI 外倉Hub需求與要求服務項目更多 • “小量多樣”為另外一個可獲利的來源 未來供應鏈之發展

  34. 希望能幫助各位多了解… ”工業通路”產業與供應鏈 並祝 大家 學業與事業 … 萬事如意 ! 3Q !

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