Creativity and Innovation. Creative: Involving creation or invention; showing imagination and originality (Oxford Dictionary) Innovative: Introducing something new (Oxford Dictionary) Inventive: Making or Designing something new (Oxford Dictionary). Creativity.
Creative: Involving creation or invention; showing imagination and originality (Oxford Dictionary)
Why didn’t I think of that – Lee Towe
What is Innovation?
Doing Things Differently”
May never be developed into marketable products
Has no Instantaneous commercial value
Buying or Ignoring the Innovation
Changes in Perception
E . g. Hofmann La Roche, IBM
– Bell Labs
- Sony (Akio Morita) Transistors
Possible Solutions/ Proposals
- Opportunity for change
- No Success
Innovation and Creativity