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Private Sector Engagement in Improving Access to Fortified Complementary Foods: Moving from the "if" to the & PowerPoint Presentation
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Private Sector Engagement in Improving Access to Fortified Complementary Foods: Moving from the "if" to the " how”. Outline. Background Methodology Findings Evidence and lessons learned Barriers and challenges Priorities for the next 5-10 years Conclusion . Background.

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slide1

Private Sector Engagement in Improving Access to Fortified Complementary Foods:

Moving from the "if" to the "how”

outline
Outline
  • Background
  • Methodology
  • Findings
    • Evidence and lessons learned
    • Barriers and challenges
    • Priorities for the next 5-10 years
  • Conclusion
background
Background
  • Private sector engagement in nutrition has gained momentum
    • Programmatic approach to scale up interventions
    • Ready-to-eat products first choice of mothers -- convenience
    • Wide availability of unhealthy processed foods
    • Challenges and barriers have become apparent
    • Moving from the “if” to the “how”, defining the rules of engagement
  • Initiatives
    • Products
    • Suppliers and delivery landscapes
    • Donors and global initiatives
objectives of the study
Objectives of the study
  • To review existing evidence and lessons learned from engaging the private sector
  • To identify challenges and barriers for effective private sector engagement
  • To identify key priorities for the next 5-10 years to leverage the full potential of private sector engagement
methodology
Methodology
  • Focus: Fortified Complementary Foods (FCF) targeting children 6-24 months
    • Fortified supplement: micronutrient powder, lipid-based and soy-based nutrient supplement
    • Fortified blended food (e.g. cereals, porridges)
  • Three-part study:
    • Lessons learned from A&T private sector activities
    • Literature review: 2009-2013
    • Interview of key stakeholders and thought leaders
    • Challenges and barriers and how to overcome them
    • Priorities for the 5-10 coming years
findings
Findings
  • Evidence and lessons learned
  • Challenges and barriers
  • Key priorities for the next 5-10 years
evidence and lessons learned1
Evidence and Lessons Learned
  • Lessons learned from engaging the private sector
market segmentation

Higher income

A

B

NGOs

Public

Sector

Sustainable

C

Commercial

Sector

D

Subsidized

E

Lower income

Market Segmentation
evidence and lessons learned2
Evidence and Lessons Learned

7. Design strategies

to improve affordability

findings1
Findings
  • Evidence and Lessons
  • Challenges and barriers
  • Key priorities for the next 5-10 years
findings2
Findings
  • Evidence and Lessons learned from engaging the private sector
  • Challenges and barriers for effective private sector engagement
  • Key priorities for the next 5-10 years
priorities for the next 5 10 years
Priorities for the next 5-10 years

1 – Rebuild trust among sectors

“The inability to have a debate on the rules of engagement with the private sector is costing children’s lives and wellbeing. And the stand-off is so pointless because the private sector is already incredibly influential”

Laurence Haddad

Director of the Institute of Development Studies, Sussex

“Efforts to realize (the potential of private sector engagement) have been hindered by a scarcity of credible evidence and trust. Both of these issues need substantial attention if the positive potential is to be realized”

Gillesbie 2013

The 2013 Lancet Series on Maternal and Child Nutrition

priorities for the next 5 10 years1
Priorities for the next 5-10 years

1 – Rebuild Trust among sectors

  • “Whenever the public sector engages with the private sector, the agreements, conduct, profits and impacts on hunger and malnutrition have to be public”
  • Laurence Haddad, IDS

Moving towards Trustworthiness

priorities for the next 5 10 years2
Priorities for the next 5-10 years

2 - Refine roles and expectations

Privatesector

Public Sector

CSR

Quality manufacturing

Policy environment (nutrition)

Compliance

De-risking activities

Educated demand

Aspirational brands

Innovative go-to-market approaches

Business environment

Market assessments

Safety net

Products’ R&D

Common agenda

Shared measurement and shared accountability

R&D & Evidence

priorities for the next 5 10 years3
Priorities for the next 5-10 years

3 - Strengthen nutrition policy environment

priorities for the next 5 10 years4
Priorities for the next 5-10 years

4- Increase co-investment in building and sharing evidence and market information

priorities for the next 5 10 years5
Priorities for the next 5-10 years

5 - Improve the business environment

Access to affordable working capital

Access to talents

Tax and legal environment

Agriculture value chain - Quality ingredients

Infrastructure

Ex: Market Place for Nutritious Foods – Kenya & Mozambique

conclusion
Conclusion
  • Now at a turning point – need significant investment from all sectors to move forward
  • Extending the definition of private sector engagement beyond products
  • Integrating private sector engagement into overall nutrition, health and development strategies

“Towards an integrated approach to IYCN that not only protects and promotes breastfeeding but also addresses adequate complementary feeding. Only then will the beneficiaries of our interventions be the world’s children”

(J. Badham, JB consultancy).