1 / 11

Partnering to Support Animal Agriculture

Partnering to Support Animal Agriculture. Tracy Barfield, staff May 22, 2008. Animal Agriculture Initiative. Strategy Market Environment Ability to Impact Strategic Approach Failure to Support Rollover to DMC. Strategy – One Primary Goal.

rigg
Download Presentation

Partnering to Support Animal Agriculture

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Partnering to Support Animal Agriculture Tracy Barfield, staff May 22, 2008

  2. Animal Agriculture Initiative • Strategy • Market Environment • Ability to Impact • Strategic Approach • Failure to Support • Rollover to DMC

  3. Strategy – One Primary Goal • Protect the interests of the soybean producer by supporting the growth of the domestic livestock industry.

  4. Market Environment “Same old, Same old” Continuing Attacks on Current Production Methods Multiple local and state regulatory challenges HSUS, PETA, Grace Factory Farm Project, Farm Sanctuary, Compassion over Killing, etc New Challenges Going Green is the new “Elite” Mentality Pew Commission on Industrial Farm Animal Production Reports Consumers hold farmers and food companies most responsible for food safety. Consumers hold “people like themselves,” federal regulatory agencies and farmers most responsible for ensuring environmental protection

  5. Importance of Animal Agriculture • Animal consumption increased from 29.71 million metric tons in 2005 to 30.15 million metric tons in 2006 • Animals consume 98% of domestic soybean meal • Meal consumption drives soy demand and value

  6. Ability to Impact • Final Year of Stand Alone AAI • Graduation of Programs to DMC • Integration into the Center for Food Integrity

  7. Failure to Support • Tipping Point of Change • Social License to Operate is a result of trust • Increased regulations are a result of mistrust • Trust is not scientific, it is emotional

  8. AAI Rollover Target Area: Animal Utilization Strategy: Promote livestock and poultry production within the US • Existing projects and programs roll into Domestic Marketing Committee • More QSSB involvement through granted funds to keep work on the local level • Leveraging with many partners through the Center for Food Integrity

  9. Current CFI Members American Farm Bureau Federation Countrymark Cooperative Dairy Management, Inc. Elanco Animal Health Fair Oaks Dairy Farm Indiana Farm Bureau Indiana Packers Company Indiana Soybean Alliance Indiana Department of Agriculture Iowa Farm Bureau Maple Leaf Farms Michigan State University Missouri Department of Agriculture Monsanto National Pork Board Novus International Professional Dairy Producers of Wisconsin Purdue University South Carolina Farm Bureau United Egg Producers United Soybean Board

  10. CFI Animal Ag Specific Committee • Minimum of nine (9) member committee • 5 USB members • 3 at large members • 1 CFI member (current CFI BOD mbr.) • Define/direct CFI animal ag initiatives • Operation Hometown Outreach • Food Systems CEO Roundtable • Coordinate animal agriculture center of information

  11. The End, Literally Programs from the initiative that continue go to DMC Served as an Industry Catalyst

More Related