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Quick and Easy Library Mobile Services. Sarah Houghton-Jan Digital Futures Manager, San Jose Public Library Author, LibrarianInBlack.net. why mobile?. 80% of Americans adults own a cell phone By 2015 U.S. ownership of smart phones will be 162 million - 2/3 of all mobile handsets

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quick and easy library mobile services
Quick and Easy Library Mobile Services
  • Sarah Houghton-Jan
  • Digital Futures Manager, San Jose Public Library
  • Author, LibrarianInBlack.net
why mobile
why mobile?
  • 80% of Americans adults own a cell phone
  • By 2015 U.S. ownership of smart phones will be 162 million - 2/3 of all mobile handsets
  • 43% own MP3 players
  • stats on iPad - 500,000 (+ watch Android tablets)
slide3

Jolie O’Dell, Mashable, on the Morgan Stanley study:

http://mashable.com/2010/04/13/mobile-web-stats/

slide4

Even if you don’t use a smart phone,

recognize that your users do.

1 your website
#1: your website
  • is your website mobile-friendly?
  • find out at W3C’s mobileOK Checker
  • create a mobile version of your homepage (or whole site) and a mobile services webpage too
slide9

create a mobile version of your homepage (or whole site) w/ only mobile-friendly servicesget advice at “Mobile Friendly Library Websites” by Fleur Helsingor at the University of California, Berkeley (http://www.lib.berkeley.edu/digicoll/libraryweb/mobile-websites.pdf)

2 your catalog
#2: your catalog
  • test catalog’s mobile friendliness
      • PASS - SOPAC, Evergreen, Koha
      • FAIL - Innovative, Voyager, SirsiDynix
          • see a pattern?
slide12
does your vendor offer a mobile add-on or application? cost/free?watch for feature & functionality loss
3 databases
#3: databases
  • mobile apps and/or mobile-friendly pages
      • EBSCO (page)
      • Gale (app)
      • others
  • check with all vendors
  • watch for feature & functionality loss
4 ebooks
#4: ebooks
  • eAudioBooks: MP3s/DRM-laden formats
  • eBooks: PDF, Mobi
  • Overdrive eBook app
  • who has missed the boat?
  • check with all vendors
5 reference
#5: reference
  • text messaging - AIM hack, LibraryH3lp
  • Twitter - “send us a question with @SanJoseLibrary”
6 social media
#6: social media
  • Facebook
    • many mobile FB apps
    • post updates, photos, video, & events
7 location based services
#7: location-based services

geo-location + data + fun

  • check-in sites - Foursquare, Gowalla(entries for library, tips, trips, contests)
  • augmented reality browsers - Layar, Wikitude (campus or library tours, local history tours & scavenger hunts)
  • Air Painter (contests, scavenger hunts)
8 tier two stuff apps
#8: tier two stuff: apps
  • Boopsie - customized mobile library application (Santa Clara County Library)
  • custom iPhone or Android app (D.C. Public)
tier two stuff in library services
tier two stuff: in-library services
  • walk-in mobile message center (dok)
  • library mobile charging stations
  • library mobile media download stations
9 marketing mobile
#9: marketing mobile
  • market mobile with mobile
  • start an opt-in list for library texts
    • group texting app “textPlus”
  • buy ads in relevant apps (local, library-like)
  • contests for signing up, mayorships, etc.
10 supporting staff use of mobile
#10: supporting staff use of mobile
  • ensure mobile access to email/calendar
  • train staff on mobile access to library stuff
  • encourage staff use of mobile to do work
  • buy mobile devices for staff to use/train on
  • 5 apps for every librarian to know: WorldCat, Aldiko, Google Translate, ThinkingSpace, & Foursquare
questions
Questions?
  • Sarah Houghton-Jan
  • web: LibrarianInBlack.net
  • Twitter: @TheLiB
  • Facebook: Facebook.com/LibrarianInBlack
  • IM: LibrarianInBlack
  • Skype: LibrarianInBlack
  • email: LibrarianInBlack@gmail.com