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Ubay Pride Campaign

Pre-testing results and campaign updates for Ubay Pride campaign material in August 2013. Radiates happiness, representative smile, preserving fisheries, livelihood protection, fish conservation efforts. Explore the importance of fish conservation and the livelihood it supports.

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Ubay Pride Campaign

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  1. Ubay Pride Campaign Material Pre Testing Results Campaign Updates August 2013

  2. Radiates happiness • Represents a smile • Plenty of fish • A guarded area • A livelihood we need to protect

  3. Looks like a fish • A fish made into a human form • Looks nice and would be attractive to people • and children • The color is like a “lagaw” • Would like to see it up close

  4. Sounds like a passage from a bible • Preserving fisheries is like planting, we sow • and we harvest. • Its where we make a living • We hope other people would help take care of • sea where we make a living

  5. With Rare , we make many fishie ideas

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