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Testimonial

Testimonial. Cindy. What is it???. In promotion and of advertising, a testimonial or show consists of a person‘s written or spoken statement extolling the virtue of a product . About the term.

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Testimonial

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  1. Testimonial Cindy

  2. What is it??? • In promotion and of advertising, a testimonial or show consists of a person‘s written or spoken statement extolling the virtue of a product..

  3. About the term • The term “testimonial” most commonly applies to the sales-pitchessales-pitchesattributed to ordinary citizens, whereas the word “endorsement” usually applies to pitches by celebrities. Testimonials can be part ofcommunalmarketing.

  4. Example1 • An example of testimonial is, “Nine out of ten dentists recommend this type of toothpaste” (Advertising Lectures)

  5. Example 2 • This is a ad on advertising the phone by using famous people, this is the form of toothpaste(Advertising Lectures)

  6. Examples3

  7. Example 4

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