Marvin Ryder Assistant Professor, Marketing & Entrepreneurship - PowerPoint PPT Presentation

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Marvin Ryder Assistant Professor, Marketing & Entrepreneurship PowerPoint Presentation
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Marvin Ryder Assistant Professor, Marketing & Entrepreneurship

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Marvin Ryder Assistant Professor, Marketing & Entrepreneurship
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Marvin Ryder Assistant Professor, Marketing & Entrepreneurship

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  1. MBA P715 Entrepreneurship Week 1 Marvin Ryder Assistant Professor, Marketing & Entrepreneurship

  2. Group Discussion Questions • To you, what is entrepreneurship? • Since this is an elective course, why do you want to study entrepreneurship? • What do you see as the advantages and disadvantages of becoming an entrepreneur? • What are the key success factors for entrepreneurship? • What ideas would you like to pursue as an entrepreneur?

  3. Business Life Cycle P715 P720 Phase 0 Phase 1 Phase 2 Phase 3 Phase 4 Phase 5 Emerging Functional Management Idea to Start-up Owner- Operator Owner- Manager Transition Transition Owner as Operator Owner as Manager Functional Management Emergence of the General Management Role

  4. The Entrepreneurship/ Management Balance 100% Entrepreneurship Management 0% Owner-Operated Owner-Managed Functional Organization

  5. The Entrepreneurship Puzzle Plan ? Resources Luck ? Consumer Demand Person ?

  6. Group Discussion Questions • To you, what is entrepreneurship? • Since this is an elective course, why do you want to study entrepreneurship? • What do you see as the advantages and disadvantages of becoming an entrepreneur? • What are the key success factors for entrepreneurship? • What ideas would you like to pursue as an entrepreneur?