Information Technology Task Force Meeting

1. Information Technology Task Force Meeting Tuesday, October 29th, 2013 Orlando World Center Marriott Resort Orlando, Florida

2. Welcome Andra Cornelius Senior Vice President for Global Talent Innovations, Workforce Florida, Inc.

3. Business of the Day Don Upton Chairman and Special Projects Officer, Fairfield Index, Inc.

4. Agenda Welcome and Opening Remarks • Andra Cornelius – Senior Vice President for Global Talent Innovations, Workforce Florida, Inc. Business of the Day • Don Upton – Chairman and Special Projects Officer, Fairfield Index, Inc. Task Force Member Introductions • Teresa Barber – President & CEO, Fairfield Index, Inc. Special Briefing: Marketing Florida as the Perfect Climate for Business • Kim Wilmes – Vice President, Marketing, Enterprise Florida, Inc. Final Review: Supply & Demand Analytics • Rod Lewis, Director, Haas Center at the University of West Lunch

5. Agenda Final Review: Customer Satisfaction Index • Mark Sandler – Vice President, SRA Research Group Discussion: Dispatching the Task Force’s Recommendations • Task Force Next Steps and Milestones • Upton Adjourn • Cornelius

6. Situation Assessment and Task Force Introductions Teresa Barber President & CEO Fairfield Index, Inc.

7. Task Force Member Introductions • Name • Position • Enterprise • Employees in Florida • Breaking News? • Florida Policy

8. Preview: RECOMMENDATIONS

9. RECOMMENDATIONS 1. Recognition of IT as a Priority. Governor’s Prioritization Governor Scott must boldly, visibly, and vocally acknowledge IT as a priority industry and area for growth and prosperity in Florida. This will send a strong signal to partners across Florida’s leadership system and public agencies. It will also communicate a strong and positive signal both to IT companies outside of Florida and to companies across many industries that rely upon an effective, stable, and proficient IT ecosystem for their own operations and prosperity.

10. RECOMMENDATIONS 1. Recognition of IT as a Priority. Enterprise Florida’s Acknowledgement Enterprise Florida should acknowledge IT as both a Strategic Area of Emphasis and a Target Industry Cluster. Incumbent IT firm Preference for Procurement Give Florida firms preference for state and government contracts related to IT.

11. RECOMMENDATIONS 1. Recognition of IT as a Priority. Business-driven leadership for IT in Florida. Fund, convene, and draw upon the insights of a c-suite team of leaders, such as this Task Force, so that direct business input can inform the prioritization of actions for the public sector, test assumptions, and provide real-time market-based insights on growth, retention, and prosperity for leaders, policy-makers, and other experts in Florida.

12. RECOMMENDATIONS 2. Reliable Measures and Relevant Metrics • Demand-driven talent pipeline • Florida’s education, talent, and workforce systems must be relevant to the needs of businesses and employers – assess what is working in talent (such as career academies) using metrics that can identify and prove market-relevancy. • Use findings and these new metrics to replicate those programs and practices that are market-relevant, and to inform what programs and practices are incentivized

13. RECOMMENDATIONS 2. Reliable Measures and Relevant Metrics • Dashboard • Develop a market-relevant dashboard to measure the health and prosperity of Florida’s IT industry and available talent pool. • Use metrics guided by direct input from Florida’s IT business leadership (such as the Task Force)

14. RECOMMENDATIONS 3. Transformed Identity & Emboldened Reputation Transform the Identity of IT in Florida IT should be considered by Enterprise Florida and state partners as BOTH a Strategic Area of Emphasis and a Target Industry Cluster.

15. RECOMMENDATIONS 3. Transformed Identity & Emboldened Reputation Embolden the Reputation of Florida’s IT Ecosystem Fund and construct a branding and marketing effort to propel the state and regions (using the economic development regions) forward through business insights informed by the c-level Task Force (or like team). • Regions should have distinct “brands” • Market this new reputation to employers AND to talent • Ensure that reputation and messages are always informed by the voice of business and tested by demand-side business leaders (such as the Task Force) • Any relevant marketing or branding effort MUST be “tech-relevant” and utilize a range of modern, technology-enabled tools and social media platforms and channels

16. RECOMMENDATIONS 4. Incentivize Business-To-Education/Workforce Connectivity Internships Provide tax breaks or incentives for firms hiring interns in Florida. Task Force members have successfully used internship incentive programs in markets outside of Florida, and point to the attractiveness of those markets because of the ease of accessing interns. We suggest referencing the comprehensive internship incentivizing model employed by the Canadian government to promote programs, grants, and tax credits for internships.5 These include: 5 Pearce, Mike. “Canadian Government Funding Reallocated Towards Tax Credits”. MentorWorks. April 3, 2013.

17. RECOMMENDATIONS 4. Incentivize Business-To-Education/Workforce Connectivity • Internships • Small Business Internship Program (SBIP), at $10K business grant funding or 75% of an intern’s salary for talent across website development, social media strategies • MITACS Enterprise: provides $15K toward a 6-month intern in a STEM field • ICTC Career Focus: $10K in non-repayable funding grants or 33% of an intern’s 4-11 month position, with a focus on talent in social media strategies, search engine optimization, software implementation, and IT-related projects

18. RECOMMENDATIONS 4. Incentivize Business-To-Education/Workforce Connectivity • Internships (continued) • Ontario Co-operative Education Tax Credit (CETC): up to $3K in tax credits an intern for at least 10 weeks; CETC is stackable with business grants for FTE acquisition once the intern graduates and the company hires • Graduate Enterprise Program (iSTEM): provision of 50% or up to $10K to hire an undergraduate degree intern, and $15K for a graduate-level intern in a STEM field

19. RECOMMENDATIONS 4. Incentivize Business-To-Education/Workforce Connectivity Career Academies and Successful Models Incentivize business involvement with Career Academies and other business-to-education programs that are working. Successful models should be identified and measured through the business-driven IT Dashboard.

20. Meanwhile in Florida… • Florida TaxWatch is calling for the creation of a new state agency to oversee how Florida implements information technology. TaxWatch researchers say because of the lack of statewide tech standards, Florida tax dollars are being wasted • 2012 Survey for Digital Government ties Florida for last with Idaho in coordination technology across state agencies

30. Florida’s IT Ecosystem Florida’s IT Ecosystem cuts across traditionally-recognized information technology firms of all sizes and stages of growth, and bolsters every sector of the Florida’s state and regional economies, from BioTech and Advanced Manufacturing, to Agriculture/AgriScience and Aerospace. In Florida, the IT Ecosystem provides a platform that encourages coordinated pools of talent and resources, responsiveness to incumbent IT firms, and a culture of prosperity for start-ups and IT entrepreneurs.

31. Florida’s IT Ecosystem Florida’s IT Ecosystem provides an inclusive platform for access to STEM-proficient talent, drawing on a nationally-recognized workforce and talent delivery system for the engineers, technicians, and innovators across the range of IT firms. The IT Ecosystem connects numerous prospering sectors across target industries and infrastructure industries.

32. Florida’s IT Ecosystem The IT Ecosystem leverages world-class universities, venture capital, and finance entities to empower technology transfer, innovation, and small business growth in IT. It promotes a responsive education and workforce delivery system committed to aligning to the current and emerging needs of the IT firms, and businesses that rely on IT talent, across the state and her regions.

33. Special Briefing: Marketing Florida as thePerfect Climate for Business Kim Wilmes – Vice President, Marketing, Enterprise Florida, Inc.

34. Supply & Demand AnalyticsRod Lewis, Director, Has Center at the University of West Florida 140 Intracoastal Pointe Drive, Suite 212 ● Jupiter, FL 33477-5064 561.744.5662 ● Fax: 561.575.7396 ● www.sra-researchgroup.com

35. LunchProvided Buffet: “100 Mile”

36. Measuring Employer Satisfaction in Florida’sInformation Technology Cluster Mark Sandler – Vice President, SRA Research Group 140 Intracoastal Pointe Drive, Suite 212 ● Jupiter, FL 33477-5064 561.744.5662 ● Fax: 561.575.7396 ● www.sra-researchgroup.com

37. Used EFI definition 25,000+ firms 250,000+ employees IT = 4.2% of FL GDP FL exported $16.4 billion+ in high-tech products IT employment growth from ‘01 to ’12: 22% in FL vs. 14% in the U.S. Defining the cluster

38. Overall satisfaction with availabilityof qualified IT workersScale: 10 = extremely satisfied and 1 = not at all satisfied Florida 6.3 Outside Florida 7.3

39. Wages and lack of critical mass impact Florida worker availability AVERAGE WAGES 1st California $139,000 30th Florida $70,000 Source: Bureau of the Census, Quarterly Census of Employment and Wages, 2011 AREA HAS CRITICAL MASS Outside Florida 67% Florida 53% Source: Question in survey - Does your location have the critical mass of educational institutions, support businesses, and competitors to attract the talent you need?

40. Florida workers lower on most key performance attributesGap between Florida and peer states Critical thinking and problem solving Ability to learn new skills Creativity and innovation Teamwork

41. Florida employers are less satisfied with technical abilitiesGap between Florida and peer states Experienced software developers Entry level software developers Informatics/ big data Mobile app development Engineers

42. How employers address skill deficiencies

43. Opportunities foreducational partners to improve

44. Clear need for more outreach to employers

45. Dispatching the Task Force’s Recommendations Demand-side Task Force Members

46. RECOMMENDATIONS

47. RECOMMENDATIONS 1. Recognition of IT as a Priority. Governor’s Prioritization Governor Scott must boldly, visibly, and vocally acknowledge IT as a priority industry and area for growth and prosperity in Florida. This will send a strong signal to partners across Florida’s leadership system and public agencies. It will also communicate a strong and positive signal both to IT companies outside of Florida and to companies across many industries that rely upon an effective, stable, and proficient IT ecosystem for their own operations and prosperity.

48. RECOMMENDATIONS 1. Recognition of IT as a Priority. Enterprise Florida’s Acknowledgement Enterprise Florida should acknowledge IT as both a Strategic Area of Emphasis and a Target Industry Cluster. Incumbent IT firm Preference for Procurement Give Florida firms preference for state and government contracts related to IT.

49. RECOMMENDATIONS 1. Recognition of IT as a Priority. Business-driven leadership for IT in Florida. Fund, convene, and draw upon the insights of a c-suite team of leaders, such as this Task Force, so that direct business input can inform the prioritization of actions for the public sector, test assumptions, and provide real-time market-based insights on growth, retention, and prosperity for leaders, policy-makers, and other experts in Florida.

50. RECOMMENDATIONS 2. Reliable Measures and Relevant Metrics • Demand-driven talent pipeline • Florida’s education, talent, and workforce systems must be relevant to the needs of businesses and employers – assess what is working in talent (such as career academies) using metrics that can identify and prove market-relevancy. • Use findings and these new metrics to replicate those programs and practices that are market-relevant, and to inform what programs and practices are incentivized