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Communication, Culture, and Identity

This chapter explores the intricacies of intercultural communication, emphasizing the significance of cultural awareness in our interconnected world. It highlights the complexity of culture, the necessity for effective intercultural communication, and identifies common obstacles such as ethnocentrism and stereotypes. The text discusses strategies to improve communication across cultural divides, encouraging self-awareness, cultural empathy, and tolerance for diversity. By recognizing and appreciating cultural differences, individuals can enhance their personal and professional interactions.

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Communication, Culture, and Identity

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  1. Communication, Culture, and Identity CMN 125

  2. Chapter Goals • Recognize and Understand the Complexity of Culture • Identify Reasons for the Importance of Intercultural Communication • Explain the Obstacles to Achieving Intercultural Effectiveness • Employ Strategies to Improve Intercultural Communication

  3. Intercultural Communication Defined “...communication between and among individuals and groups whose cultural backgrounds differ.” Microsoft Image Journal of Intercultural Communication http://www.immi.se/intercultural/

  4. Defining Culture • Culture is Learned • Culture Creates Community • Co-Cultures • Culture Clash • Culture is Multileveled Microsoft Image

  5. Why Study Intercultural Communication? • Technological Imperative • Demographic Imperative • Economic Imperative • Global Village • Outsourcing

  6. Why Study Intercultural Communication? • Peace Imperative • Self-Awareness Imperative

  7. Dimensions of Culture • Individualism-Collectivism • High Context Cultures • Low Context Cultures

  8. Dimensions of Culture • Masculinity-Femininity • Masculine Cultures • Feminine Cultures

  9. Dimensions of Culture • Distribution of Power • High Power Distance Cultures • Caste Systems • Low Power Distance Cultures

  10. Dimensions of Culture • Uncertainty Avoidance

  11. Challenges to Intercultural Communication • Ethnocentrism • Stereotyping • Anxiety and Uncertainty • In-Group • Out-Group Microsoft Image

  12. Choices for Intercultural Communication • Know Your Biases and Stereotypes • Tolerate the Unknown • Practice Cultural Respect • Cultural Empathy • Cultural Relativity Microsoft Image

  13. Choices for Intercultural Communication • Educate Yourself • Be Prepared for Consequences • Relate to the Individual, Not the Culture • Reevaluate and Eliminate Your Prejudices

  14. Challenges to Intercultural Communication • Misinterpretation of Nonverbal and Verbal Behaviors • Assumption of Similarity of Differences Microsoft Image

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