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Smart Work Center - Value Case Cisco Internet Business Solutions Group - November 2008 Carbon Excellence Service Excellence Service adoption and retention Cost Quality Delivery Closed Economic Profit 80% Passenger Impact Loop Revenue Impact Adoption and Utilization

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smart work center value case

Smart Work Center- Value Case

Cisco

Internet Business Solutions Group

- November 2008

value drivers

Carbon Excellence

Service Excellence

Service adoption and retention

Cost Quality Delivery

Closed

Economic Profit

80%

Passenger Impact

Loop

Revenue Impact

Adoption and Utilization

Systems x Node

  • Performance
  • Cost (internal/external)
  • Utility
  • Data Integrity
  • Risk Management

(ID and Mitigation)

Operational Excellence

Value Monitor

Return on Invested Capital

Value Drivers
business model for smart work center
Business Model for Smart Work Center
  • Providing comprehensive flexible work space propositions to larger employers. Flexible work stations can be retained at any time by any employee
  • The proposition includes the actual work space, connectivity, IP phones, on the premise telepresence access, other hardware
  • Further services on the premises are provided by third parties and can be retained separately (i.e. child day care, restaurant)

Leases per squared meter + possible commission fees

business model for smart work center 2
Business Model for Smart Work Center(2)
  • One year agreements with large employers are imperative to the short term viability of the SWC. Larger Employers therefore serve as ‘launching customers’. Individual ‘per day’ or ‘per hour’ arrangements follow in secondary phase of SWC development
  • Financial advantages to the larger SWC customers emerge if the customer translates SWC usage into a reduction of fixed work stations at their own premises. A SWC aims to offer all-inclusive work stations at 50 to 90% of the costs involved in maintaining fixed traditional workspaces, allowing for substantial reductions in operational cost to the customer

Leases per squared meter + possible commission fees

scalability replication of smart work center
Scalability, Replication of Smart Work Center
  • Pilot SWC in Amsterdam officially launched in September 2008
  • Scaling in and around Amsterdam in collaboration with a larger arrays of private partners, with the City of Amsterdam in the role of initiator and enabler
  • Vision, concept and technology driven by CUD, Cisco
  • Forging of partnerships (public sector, investors, employers) initially driven by CUD, Cisco, to be left to public and private partners beyond pilot phase
  • Replication and scalability ensured by viable business model (zero subsidies required)
  • Public sector assuming the guiding role, public awareness and promotion, management of PPPs
  • Business Models, Value Cases, Updates and Experiences to be shared and replicated worldwide
package based program building smart work and transportation

Smart Transportation

(Packaged Program)

Total Impact

Short-Term

Smart

Transportation

Pricing

Mobility Management

Traffic VolumeReduction

Avg. SpeedIncrease

Emission Reduction

  • Total decreased traffic volume
  • Total decreased VKT
  • Increased public transport volume

13.7%

5.42%

17%

Smart

Work Center

Traffic VolumeReduction

MobilitySubstitute

Avg. SpeedIncrease

Emission Reduction

2.92%

1.52%

4%

+

  • Decreased Traffic Volume
  • Increased Public Transport Volume

Mobility Alternatives

Connected Bus

Longer-Term

  • Less use of Energy
  • Less use of Space

Traffic VolumeReduction

MobilityMarketing

Personal Travel Assistant

Avg. SpeedIncrease

Emission Reduction

12.68%

12.8%

6.3%

Package-based Program BuildingSmart Work and Transportation