Introduction Out door Advertising also known as out-of-home advertising, is advertising that reaches consumers when they are outside their homes. The Outdoor Advertising Association of America says that’s where consumers spend 70 percent of their time.best outdoor advertising companies in India Outdoor advertising has a lower cost per thousand than any other type of advertising. Outdoor ads cost 80% less than television, cable television, or a newspaper ads, and 50% less than radio ads.
Types of Outdoor Advertising The most commonly known type of outdoor advertising is the billboard. Common forms of outdoor advertising today fall into three categories: Billboard Advertising Street Furniture Transit
Billboard Advertising Billboards are placed next to high-traffic highways as well as along less-travelled roads in non-urban areas. Drivers see them almost anywhere because they are an efficient and cost-effective means of communicating information that is geographically important – the location of the closest chain fast food restaurant on the route, the nearest motel, or campgrounds at the next exit.
A bit of a misnomer, “street furniture” applies not just to bus or park benches but also to bus shelters, news racks, and telephone kiosks, among others. Street Furniture
Advertisements in buses, taxis, along airport walkways, and wrapped around vehicles, trains and in other mode of transports. Transit
Outdoor advertising agencies in India provide a larger field of interest towards companies aiming to top the market. The agencies help the company to reach the maximum number of people as possible with outdoor advertising. Conclusion