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Grapevine communication is an informal channel that spreads fast through horizontal networks in organizations, affecting job prospects, feedback, and decision-making. It can be damaging if not managed properly but offers benefits like emotional relief and organizational solidarity.
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Grapevine Informal channel of communication No set lines No rules Spreads in any direction, any where fast Primarily Horizonta People in same level of hierarchy contact with ease Sometimes vertical &diagonal
Situation is responsible /Not person • Insecurity of service • Un certainty over promotion • Biased increments • New strategies/technology affecting job prospects • Activates GV leaders • Workers have one set of GV • Authorities
Types of GV • Prof. Keith Davies classifies GV into four types • Single strand • D C B A
GOSSIP One tells everybody
Probability[ random]information move from anybody to anybody
Importance of GV • Safety Valve • Does not alleviate fear yet gives emotional relief • Organisational Solidarity and cohesion • Brings workers together • Express concern for their associates • Raise their morale • Supplement to other channels • Certain information officially cannot be communicated can be sent as GV
Quick transmission • Feedback • Management gets feedback about what subordinates think about organisation; policies etc. • DEMERITS • Distortion • Noble may be affected • Harmful to the employees • Incomplete information • So may be misunderstood /misinterpreted • Damaging swiftness • Cause irrepairable damage
To use effectively managers should • Spot the leaders[gossip mongers]and observe them • Use to get feedback • Contradict rumours • Involve workers in decision-making process
Consensus • It is the process of arriving at agreement through consultation • Does not mean unanimity but majority agree to the decision for the sake of the institution
Problem identified • critically analysed • Additional details collected • Ways to solve identified • Process of consultation • Members are contacted • Solution discussed • Decision arrived at • Advantages • Decisions are easy to accept • Promotes harmony • Conflicts are avoided
Disadvantages • Members are forced to participate and give their views • Participants express personal interests with regard to themselves or others • Turn out to be conspiracy • Superiors loose respect if workers are discussed with