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9 Advantages of Mobile Apps Over Responsive eCommerce Websites

Do you want to develop an eCommerce responsive website for your business? As the number of mobile users has exceeded desktop users across the globe, everything, including services, products, and even supplies, had to be suitable for portable devices like cell phones and tablets. Mobile-first is now the need of the hour. check out the article to develop an eCommerce website.

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9 Advantages of Mobile Apps Over Responsive eCommerce Websites

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  1.         Advantages of  Mobile Apps Over  Responsive  eCommerce  Websites                           

  2.   As the number of mobile users has exceeded desktop users across the globe,                           everything, including services, products, and even supplies, had to be suitable for                         portable devices like cell phones and tablets. Mobile-first is now the need of the                             hour.        Numerous studies conducted by Oracle and Mobile Smith have shown that over                         60% of users prefer mobile apps to mobile sites for shopping online. Now, if you are                                 in a business that sells products, owning an app is much more beneficial than a                               responsive website.    We believe that mobile sites are not enough to boost user engagement or optimize                             your productivity. Businesses will soon have to consider developing ​mobile applications to stay ahead of their competition. But why should a business create                                               an app? And what are the main advantages of mobile apps over mobile websites?                             We’ve been thinking about this for a long time and have listed nine compelling                             reasons to build an app.      1 

  3.   1. Mobile Apps are Faster  Ultimately, what users think and like is what drives business and profits.    Apps are generally 1.5 times faster than mobile websites and also perform actions                           much faster. Apps store their data locally on your device. So, data recovery is done                               in the blink of an eye. In the case of mobile sites, data must be pulled from the web                                       servers, which can take anywhere from a few seconds to a minute, depending on                             network speed and packet size.    Another reason is that mobile sites use JavaScript to run functions and applications                           running on infrastructures that can be five times faster. Since all of this happens in                               the back end, your users can perform actions much faster on the front end, giving                               them a seamless experience.    2. Custom Content  It has been noted that users love personalized content for an immersive                         experience.    Users like highly personalized content based on their preferences. It’s like offering                         them tailor-made communication in the language they speak and understand.                     User-centric personalization is key to making their experience enjoyable.                   Personalization can be based on interests, behaviors, location, culture, etc.    Mobile apps make it easy to create personalized experiences    Your mobile app can allow users to clearly define and set their preferences from                             the start, based on the personalized content that may be provided to them. The app                               will   observe   their   engagement   and   behavior   to   offer   personalized   recommendations and filter updates for them based on their real-time location.                       2 

  4.   Isn’t that awesome! It will wow your customers because having an app is not only                               about personalization but also about selling your products and services.    3. Instant Online and Offline Access  The mobile applications offer seamless experiences with their ability to work offline                         and online.    All mobile apps offer instant access by a tap. They allow users to quickly consume                               their content by providing a seamless experience through the storage of essential                         data that can also be accessed offline. Some apps such as banking, storefronts,                           retail, finance, gaming, and news work both online and offline. Loading news or                           games that can be played or read without an internet connection is just fantastic.    The most fundamental difference between an app and a mobile website is the                           ability to work offline. Although the apps require an active internet connection to                           perform critical tasks such as payments and notifications, they still offer basic                         content and functionality to users even when offline. And that’s what makes all the                             difference between a sell and a bounce.    4. Using Device Features  Mobile apps have an added advantage that you can code an app using various                             features of a native device. So, once downloaded, they can use features such as the                               camera which can scan PFDs, QR codes, barcodes, and NFCs to use for payments,                             GPS to connect to cards and other services, as well as an accelerometer, gyro                             meter, and compass that can be used for thousands of different purposes. We are                             seeing the rise of digitized fingerprints on devices that remain to be explored and                             exploited for various applications and solutions.    3 

  5.   Another added benefit is that device functionality can dramatically reduce the time                         it takes for users to initiate and perform an action, and fundamentally change the                             way a user interacts with the device and your applications. Additionally, iOS,                         Android, and hybrid app coding platforms all have their own characteristics and                         standards that mobile app developers use to enhance their users’ experience.    5. Instant Notifications and Updates  The ability to send instant, non-intrusive notifications to users of your app is one of                               the main reasons businesses need to create an app.    Basically, the update and promotion messages that you get on your devices daily                           are notifications.    Moreover, you can send regular updates through Play store and Windows Store to                           your app via OTA, updating it at any time with the latest features, images, and                               product listings. It will also allow you to promote products and services by steadily                             increasing your sales and profits.    6. Branding and Design  Your mobile application becomes your brand ambassador.    Unlike websites that rely on browsers to support functions, mobile apps can be                           designed to support swipe gestures, such as swipe, pinch, hold, tap, double-tap,                         etc. Each performing a specific action that increases usability. Plus, you can design                           your app however you like, without depending on device or browser elements or                           caching issues.    Each mobile app is personalized based on a company’s branding and yours will be                             no exception. And if you change brands, nothing better than a mobile application.                           4 

  6.   You can virtually change the look of your app with colors and layout anytime with                               version upgrades and standardize the app according to your vision and what users                           want.    7. Improved Productivity and Reduced Costs  Mobile apps allow you to expand your audience in a very short time while reducing                               marketing costs.    The main advantage of mobile applications is that they improve communications                       between your employees, suppliers, and customers by sharing the same resources                       and the same place of order, allowing you to respond and inform yourself about                             your products and the user behavior. They tend to increase their productivity by 20                             to 40% with readily available charts and reporting tools with accumulated customer                         data.    Plus, when you communicate directly with your customers and employees, your                       marketing and advertising expenses are dramatically reduced. Additionally, your                   users can share through the social channels built into your app to expand your                             social footprint on the internet. These are really profitable these days, even though                           FB and Twitter have started charging for premium spaces and conversations.    8. Interactive Engagement  Mobile apps have their own interfaces that allow users to have an immersive                           two-way experience. They can just share a picture with their friends and show off                             what they bought through easy sharing and one-click purchase, which will boost                         your conversation with customers and your income.    Today’s businesses are developing websites that accustom their customers by                     creating task-based associations rather than easily accessible apps. This improves                     5 

  7.   the user engagement experience for purchase, query, and contact for delivery,                       complaints, and all other aspects of sales and customer experience.    9. Increase the SEO potential of your Website  There are two ways that your app can benefit you: Your app content and your                               website content, in synonymous terms, will be used in product and service content.                           Nowadays, Google also categorizes your app content and you can edit it to help                             with your website ​SEO​.    You can optimize your app on the respective app stores to rank in the top rankings                                 and include some dynamic success metrics that will ensure the success of your app                             through SEO tips for app optimization.    Conclusion  There are millions of mobile apps on the internet and there will likely be millions                               more. Remember that more and more time users are spending on apps, as the latest                               research suggests, and a business needs to be present where its customers are. So                             now is the best time to create mobile apps that allow businesses to sell your                               products and services before your competitor.    OneClick is one of the leading website and mobile application development                       company with extensive experience in conceptually designed websites. We                   leverage the latest technologies to develop powerful and scalable mobile apps as                         well as responsive websites that keep you ahead in your business. Contact our team                             of experts for a demo in ​eCommerce app development or for a no-obligation quote for your project.                                    6 

  8.                   Thank You!            ​info@itoneclick.com  (+91) 98254-86321   ​www.oneclickitsolution.com  ​https://www.facebook.com/oneclickconsultancy/  ​https://twitter.com/​OneClickIT  ​www.linkedin.com/company/one-click-it-consultancy/  7 

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