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Multimedia Design

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  1. Multimedia Design Multimedia Design

  2. Objectives • By completion of this session, you will be able to: • Organize your multimedia project • Develop Flowcharts and Storyboards that represent • the product • Specify Screen Designs • Be equipped with basic Design Guidelines for • designing a multimedia product Multimedia Design

  3. A Design Model DECIDE Determine Project Goals Brainstorm Content Conduct Research E V A L UA T E E V A L UA T E DESIGN Draw Flow Charts Specify Screen Designs Create StoryBoards DEVELOP Audio, Video, Graphics, Animation Using Authoring Software Multimedia Design

  4. Design Model Phases During the Develop Phase, all of the different media components: Text, Graphics, Audio, ,Video and Animation are brought together using authoring tools. EVALUATE as you go • The Decide Phase defines the project: • Goals • Target Audience • Ideas • Topic • Research • Team Member Expertise • EVALUATE as you go During the Design Phase project teams use the information “Decided Upon” to develop “blue prints” for the final product. EVALUATE as you go Multimedia Design

  5. Design Phase Decisions • Take the Product Goals that were Decided upon and determine: • Who is the Target Audience? • Who will be the primary users of the multimedia product? • What is the target audience background? Age? Experience? • What Is The Intent Of The Project? • Project Title • Project Goals • Project Outcomes • Content Outline • What is the Development Timeline? • How much content can successfully be developed in that time? Multimedia Design

  6. Design Phase Decisions - Content • Information Design • The goal is to communicate a message, whether the product is: • a game to play, • a tutorial to learn a skill from, • a marketing exercise, • an information provider. • Does the product content already exist and can it be used? • The quantity must be right; sufficient but not too much information. • The content must be factually accurate. • The content must be organised into a logical structure. • The design decision is how best to communicate the message. Multimedia Design

  7. Design Phase Decisions - Style • Aesthetic Design • Determine a style for the product: • what style of graphical images will be used? • what visual effects are required? • what colour scheme? is a ‘house style’ required? • what style of text? fonts, size, colour? • will a theme run throughout, or will each screen be different? • Navigation style • There are several navigation styles to choose from: • sequential, • menu structure, • tree structure etc. • Remember the message and the audience. Multimedia Design

  8. Design Phase Products • Outline of the Product Content • Flow Charts • Screen Designs and User Interface • Storyboards Multimedia Design

  9. Creating Product Flow Charts Main Topic • Flow Charts provide a VISUAL representation of the sequence and structure of the product. • Different types of Flow Chart structures include: • Linear • Tree • Star Hot Links Home Games email Star Structured Flow Chart Slide 3 Slide 1 Slide 2 Linear Flow Chart Multimedia Design

  10. Linear Flow Chart Slide 1 Slide 2 Slide 3 Linear Flow Charts depict presentations with a specific sequence of step by step procedures. They usually go Forward or Backward. Power Point is a classic example for a linear flow chart. Multimedia Design

  11. Tree Structure Flow Chart Family Pets Dogs Cats Reptiles Breeds History Breeds History Breeds History • Tree Structures are appropriate when a Main topic branches into several other Sub topics. • Movement options usually allow users to branch: • Forward • Backward • Previous • Main Topic Multimedia Design

  12. Star Structures • Star structures are used when one idea branches into several other single ideas. • Web pages and hypermedia programs are usually designed with a Star format. • Users may navigate in a variety of directions. In most instances, users may branch: • Forward • Backward • Main Menu Quiz Hot Links Home Games email Subject Matter Multimedia Design

  13. Creating Flow Charts Identify each main topic. Identify and Group together smaller sub-topics. Based upon the content, draw the order or sequencing of the Product. Make sure each topic is labeled. Systematically go through the sequencing. Evaluate, Refine and Make Modifications as you go. Multimedia Design

  14. Specifying Screen Designs Power Point Presentation www.bbc.co.uk/cbeebies/tweenies/ Defining Screen Design layouts prior to developing the project helps to create a consistent format for the project. Multimedia Design

  15. Consistent Screen Layouts Title Instructional Text • Determine the following for each screen “type”: • Title location • Informational/Instructional text, • font, location • Graphics location and relationship • with supporting text • Navigational Options Navigation Graphics Multimedia Design

  16. Creating Storyboards Storyboards enable you to create a mock up of the multimedia project BEFORE committing to anything! Storyboards provide the supporting details for each screen: Text Bullets Audio Files Colors Video Files Animations Graphics Font type and Size DETAILS DETAILS DETAILS!!! Test out the presentation on paper first! It’s easy to make changes with the Story Boards. Multimedia Design

  17. Creating Storyboards • Collect the tools • a very large sheet of paper or card, or • several smaller sheets, • pen or pencil, coloured pens. • Represent the components • Sketch the components that will be displayed on each screen, including text (rough sketches will do for a first draft). • Add the navigation structure: • draw the buttons, • show the links (e.g. with arrows or numbered screens) Multimedia Design

  18. Creating Storyboards • Annotate the drawings: • show where animations will occur, • indicate which sound files will play and where, • add any other effects (transitions, text effects etc.). • Add detail • add an indication of colour to the background and the text, • describe text fonts/styles. • Produce a document fit to show a user/client • attractive, • clear, • gets the message across! Multimedia Design

  19. Creating Storyboards • Advantages of storyboarding • The designer is forced to think visually to convey the message. • The storyboard is flexible, allowing designers to rearrange ideas. • It can be used to show the flow between scenes, enabling the multimedia author to keep track of the action during development. • The storyboard can be shown to the client for approval before committing to development of the product. Multimedia Design

  20. Flow Charts – Screen Designs – Storyboards Quiz Title Graphic Questions Back Forward Hot Links Home Games 2. Screen Designs email Subject Matter Specify Layouts Specify Fonts Details Flow and Order Colors Sounds and other effects… 1. Flow Chart 3. Storyboards Multimedia Design

  21. Design Issues to Consider What Makes a Good Multimedia Presentation Design? Multimedia Design

  22. What Rules Apply? • The design must be Clear and Eye Catching. • The user needs to be able to quickly grasp and understand what is being presented. • The message must be clear, focused and concise. • Combine high quality graphical images, easy to use navigation tools and logical presentation of material. • Pay attention to the multimedia navigation, multimedia • presentation organization and consistency between pages. Multimedia Design

  23. Overall Design Considerations Consider Your Audience Determine who your target audience is. Design the multimedia product with their needs in mind. Establish Consistency Consistency is extremely important with multimedia screen design. When creating your screens, make sure that the flow and consistency of look and feel are adhered to. Visually, visitors need to know what they are doing. Multimedia Design

  24. Overall Design Considerations • Choose a Background • Consider the background early in the design process. • Ensure good contrast between the text and background so the information may be read easily. • Some text/background colour combinations should be avoided, e.g. red/black, blue/black, red/green. • Create A Logical Navigation System • Users want to locate information quickly and easily. • Repeat the navigational tool on every screen. Multimedia Design

  25. Design Phase Outcomes Outline of the Product Content Evaluate Flow Chart Evaluate Screen Designs and User Interface Evaluate Storyboard Multimedia Design

  26. Design is an Cyclic Process Decide Each Phase produces information that is passed onto the next. Evaluating the content and making changes is part of the process. Evaluate Evaluate Multimedia Project Development Develop Design Evaluate Multimedia Design

  27. Evaluate The Design Phase Deliverables Summary – Planning & Designing Verify the research information obtained during the Decide Phase, the ideas defined can be mapped using Flowcharts. Map out the flow using a flowchart; make sure sequencing and all links and are defined. Once flowcharts are approved, begin the Storyboard. Make sure everything is clear and complete! Now you are ready to produce the multimedia document. Multimedia Design